The LEGO Toys R Us theme sets were produced in collaboration with Toys R Us and were usually exclusive to their stores. Over the years, various exclusive sets or promotions were made available only through Toys R Us, often aligning with special events, holidays, or movie releases. These exclusive sets covered a range of LEGO themes and were sought after by collectors and fans due to their limited availability. It's worth noting that while certain sets started as Toys R Us exclusives, some eventually became available through other retailers or directly from LEGO.
Toys R Us consists of 42 sets that ran from 2012 to 2022. As of today,
5004938 NINJAGO Minifigure Collection is the most valuable Toys R Us set with an estimated new/factory sealed value of $165.
Summary
Promotional Toys R Us Roller Coaster set 66651 was released in October 2020, retailing for $30, but has since been retired. New, unopened Roller Coaster sets are valued at $46, while used sets can be found for $38.
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