LEGO 2010 / Promotional / LEGO Brand Store Opening Set Sets

A LEGO Brand Store Opening Set, also known as 'Grand Opening Exclusive Commemorative Sets' are typically given to a limited number of store customers during a multi-day grand opening event of a new LEGO brand retail store. During the second day of the event, for most stores, a limited number of sets, typically between 300 to 500 are given to customers who spend a minimum purchase of around $50. Each set is numbered and sets on the secondary market or pretty limited as most customers who are kids open their packs quickly.

2010 LEGO Sets

2010 sets the stage for a massive investment opportunity for future collectors with the release of the Series 1 of the Collectable Minifigures. In addition, LEGO introduced the Cars theme and LEGO Harry Potter: Years 1-4 was also released. However, a number of themes and subthemes were retired including Agents, Bob The Builder, Indiana Jones and Thomas and Friends. For the Star Wars collectors, LEGO celebrated the 30th Anniversary of The Empire Strikes Back with a number of special sets. Additionally, LEGO and Disney released a bunch of different Disney subthemes.