LEGO 11394 French Bulldog Puppy is a rumored Icons set due in January 2027, with an expected retail price of $139.99. It is one of 5 rumored Icons sets for 2027.
French Bulldog Puppy is rumored to be a medium-sized brick-built display dog in a black and white color scheme, positioned as the follow-up to the Golden Retriever Puppy in the same line. Early descriptions point to multiple points of articulation, so you can tweak the big bat ears, head angle, and paws for different poses. The set is rumored for a January 1, 2027 release as part of the ongoing LEGO brick-built animal series.
Details are based on early reports and may change before LEGO's official announcement.
Collector and Investor Insights
Large brick-built animal display sets tend to depend more on broad gift appeal than on hard-core theme completion, and a French Bulldog is one of the stronger breed choices for that market. The outlook looks moderate rather than top tier, because the Icons label, shelf-friendly display format, and adjustable posing support demand, but the subject is less proven than major film or nostalgia-driven licenses.