The following is a list of the top performing LEGO themes / subthemes by average annual growth rate (CAGR).
Annual growth
Vidiyo / Bandmates Series 2
34.77%
BrickHeadz / The LEGO Movie 2 The Second Part
34.40%
Exclusive / LEGO Inside Tour Exclusive
33.69%
Marvel Super Heroes / Promotional
32.96%
BrickLink / Designer Program
32.91%
Exclusive / Employee Gift
32.33%
Super Mario / Character Pack Series 3
30.22%
Minifigure Series / Looney Tunes
29.62%
Architecture / Skylines
27.58%
Vidiyo / Bandmates Series 1
26.43%
Disney / Frozen II
23.32%
BrickHeadz / Miscellaneous
22.97%
BrickHeadz / Wizarding World
22.73%
Super Mario / Power-Up Pack
22.67%
Minecraft / Bigfigs Series 1
22.12%
Minifigure Series / Series 22
22.03%
Promotional / LEGO House
21.98%
Minifigure Series / Marvel Studios
21.95%
Star Wars / Promotional
21.91%
BrickLink / AFOL Designer Set
21.45%
Teenage Mutant Ninja Turtles / Promotional
21.41%
BrickHeadz / Marvel Super Heroes
21.28%
Ninjago / Spinjitzu
21.16%
Promotional / Year of the Dog
21.10%
Exclusive / LEGO Internal
21.07%
Education / FIRST LEGO League
20.88%
Marvel Super Heroes / Comic-Con
20.87%
Seasonal / Chinese New Year
20.11%
Super Mario / Character Pack Series 1
20.08%
Promotional / LEGO Brand Stores
19.99%
Speed Champions / Ford
19.93%
Harry Potter / General
19.72%
Ninjago / Secrets of the Forbidden Spinjitzu
19.49%
BrickHeadz / Star Wars
19.48%
BrickHeadz / Disney
19.45%
Speed Champions / Porsche
19.44%
Nexo Knights / Battle Suits
19.18%
Minifigure Series / DC Super Heroes
19.14%
Marvel Super Heroes / Spider-Man
19.01%
Bionicle / Unity
18.59%
Speed Champions / Mercedes
18.56%
Star Wars / Comic-Con
18.50%
The Hobbit / The Battle of the Five Armies
18.44%
Ninjago / Legacy
18.17%
Minifigure Series / Series 21
18.12%
Star Wars / Battlefront
18.11%
Star Wars / The Old Republic
18.11%
Minifigure Series / Series 20
17.98%
Speed Champions / McLaren
17.91%
Speed Champions / Audi
17.72%
Promotional / 60 Year Classic Series
17.70%
Icons / Modular Buildings
17.67%
Disney / Moana
17.64%
Education / SPIKE Prime
17.60%
Ninjago / Hunted
17.58%
The Lord of the Rings / The Return of the King
17.52%
BrickHeadz / Promotional
17.50%
Bionicle / Companions
17.42%
Duplo / Cars 3
17.29%
Super Mario / Expansion Set
17.24%
Ninjago / The Hands of Time
17.20%
Ninjago / Spinjitzu Masters
17.15%
Promotional / Minifigure
17.08%
Promotional / LEGO Brand Store Opening Set
17.07%
BrickHeadz / DC Comics Super Heroes
16.94%
Super Mario / Character Pack Series 2
16.90%
Dots / Accessories
16.88%
Promotional / Miscellaneous
16.82%
Minecraft / Minifig-scale
16.78%
Promotional / Cities of Wonders
16.76%
Ninjago / Arcade Pod
16.66%
Bionicle / Toa
16.65%
Minifigure Series / Series 19
16.44%
Speed Champions / Chevrolet
16.43%
Classic / 60th Anniversary Limited Edition
16.39%
HERO Factory / Value Packs
16.29%
Bionicle / Reboot Villains
16.23%
Harry Potter / Order of the Phoenix
16.19%
Icons / Winter Village
15.89%
The Lord of the Rings / The Fellowship of the Ring
15.84%
The Hobbit / The Desolation of Smaug
15.82%
Duplo / Spider-Man
15.70%
Marvel Super Heroes / Avengers Infinity War
15.69%
Bionicle / Exclusive Masks
15.53%
Ninjago / Sons of Garmadon
15.52%
Disney Princess / Beauty and the Beast
15.43%
Star Wars / Rebels
15.43%
Disney / The Little Mermaid
15.43%
Star Wars / Episode II
15.32%
The Lord of the Rings / The Two Towers
15.32%
The LEGO Ninjago Movie / Value Packs
15.26%
Star Wars / Rogue One
15.18%
Seasonal / Chinese Traditional Festivals
15.09%