| | Annual growth |
| Marvel Super Heroes / Promotional |
|
36.27% |
| BrickHeadz / The LEGO Movie 2 The Second Part |
|
34.63% |
| Exclusive / BrickLink AFOL Designer Set |
|
34.47% |
| Exclusive / LEGO Inside Tour Exclusive |
|
34.15% |
| Promotional / Year of the Dog |
|
33.70% |
| Exclusive / Employee Gift |
|
33.49% |
| Duplo / Cars 3 |
|
30.99% |
| Classic / 60th Anniversary Limited Edition |
|
29.08% |
| Promotional / Cities of Wonders |
|
29.00% |
| Duplo / Spider-Man |
|
28.79% |
| Marvel Super Heroes / Black Panther |
|
28.57% |
| BrickHeadz / Wizarding World |
|
28.32% |
| Speed Champions / Ford |
|
28.05% |
| Architecture / Skylines |
|
27.99% |
| Minifigure Series / Series 19 |
|
27.70% |
| Minifigure Series / DC Super Heroes |
|
26.98% |
| Creator Expert / Modular Buildings |
|
26.98% |
| BrickHeadz / Marvel Super Heroes |
|
26.36% |
| Jurassic World / Fallen Kingdom |
|
25.71% |
| Speed Champions / Porsche |
|
25.54% |
| Minecraft / Bigfigs Series 1 |
|
25.54% |
| Disney / Frozen II |
|
25.07% |
| BrickHeadz / Miscellaneous |
|
24.92% |
| Ninjago / Sons of Garmadon |
|
24.78% |
| Creator Expert / Vehicles |
|
24.57% |
| Minecraft / Minifig-scale |
|
24.11% |
| BrickHeadz / Star Wars |
|
23.89% |
| Promotional / LEGO House |
|
23.66% |
| The Lego Movie 2 The Second Part / Promotional |
|
23.48% |
| Ninjago / Free the Dragons |
|
23.37% |
| Nexo Knights / Battle Suits |
|
23.18% |
| Creator Expert / Fairground |
|
23.06% |
| BrickHeadz / DC Comics Super Heroes |
|
22.93% |
| Star Wars / Rogue One |
|
22.88% |
| Marvel Super Heroes / Avengers Infinity War |
|
22.78% |
| Speed Champions / Ferrari |
|
22.51% |
| BrickHeadz / Disney |
|
22.50% |
| Seasonal / Chinese Traditional Festivals |
|
22.42% |
| Bionicle / Unity |
|
22.38% |
| Creator Expert / Winter Village |
|
22.31% |
| Bionicle / Companions |
|
22.25% |
| Speed Champions / Mercedes |
|
22.08% |
| Promotional / Minifigure |
|
21.85% |
| Ninjago / Arcade Pod |
|
21.36% |
| Jurassic World / Legend of Isla Nublar |
|
21.21% |
| Ninjago / Spinjitzu |
|
21.13% |
| Star Wars / Battlefront |
|
20.97% |
| Ninjago / The Hands of Time |
|
20.87% |
| Juniors / Cars 3 |
|
20.86% |
| Bionicle / Reboot Villains |
|
20.82% |
| Bionicle / Toa |
|
20.75% |
| Seasonal / Chinese New Year |
|
20.57% |
| Super Mario / Character Pack Series 1 |
|
20.49% |
| Ninjago / Legacy |
|
20.31% |
| Promotional / LEGO Brand Stores |
|
20.31% |
| Star Wars / 4 Plus |
|
20.15% |
| Harry Potter / Promotional |
|
19.94% |
| Star Wars / Promotional |
|
19.91% |
| The Lord of the Rings / The Return of the King |
|
19.87% |
| Ninjago / Spinjitzu Slam |
|
19.78% |
| Disney / Moana |
|
19.67% |
| Architecture / Landmark Series |
|
19.65% |
| Marvel Super Heroes / Comic-Con |
|
19.63% |
| Disney / Cinderella |
|
19.59% |
| Marvel Super Heroes / Guardians of the Galaxy Vol 2 |
|
19.30% |
| HERO Factory / Value Packs |
|
18.88% |
| Nexo Knights / Season 5 |
|
18.73% |
| Exclusive / Pick a Model |
|
18.71% |
| The Hobbit / The Battle of the Five Armies |
|
18.70% |
| Disney / Miscellaneous |
|
18.69% |
| Star Wars / Comic-Con |
|
18.60% |
| Duplo / Fire |
|
18.32% |
| Star Wars / Legends |
|
18.11% |
| Duplo / Construction |
|
18.03% |
| Ninjago / Airjitzu |
|
17.91% |
| Duplo / Doc McStuffins |
|
17.84% |
| Promotional / 60 Year Classic Series |
|
17.80% |
| BrickHeadz / Promotional |
|
17.70% |
| Minifigure Series / Disney Series 2 |
|
17.69% |
| Ideas / Licensed |
|
17.64% |
| Duplo / Disney Princess |
|
17.53% |
| Minifigure Series / Series 18 |
|
17.50% |
| Legends of Chima / Promotional |
|
17.41% |
| Minifigure Series / Wizarding World |
|
17.34% |
| Mixels / Series 9 |
|
17.30% |
| Minifigure Series / Team GB |
|
17.10% |
| Promotional / Miscellaneous |
|
17.03% |
| The Lord of the Rings / The Two Towers |
|
16.77% |
| Teenage Mutant Ninja Turtles / Promotional |
|
16.75% |
| Duplo / Primo |
|
16.74% |
| Juniors / Jurassic World Fallen Kingdom |
|
16.70% |
| Dacta / Town |
|
16.66% |
| Star Wars / The Old Republic |
|
16.54% |
| Promotional / Pick a Brick |
|
16.53% |
| Ideas / Astronomy |
|
16.52% |