| | Annual growth |
| BrickHeadz / The LEGO Movie 2 The Second Part |
|
34.67% |
| Exclusive / BrickLink AFOL Designer Set |
|
33.08% |
| Architecture / Skylines |
|
30.93% |
| Promotional / LEGO House |
|
30.74% |
| Disney Princess / Beauty and the Beast |
|
30.55% |
| BrickHeadz / Wizarding World |
|
29.42% |
| The Lego Movie 2 The Second Part / Promotional |
|
28.84% |
| Promotional / Year of the Dog |
|
28.43% |
| Promotional / Cities of Wonders |
|
28.32% |
| Marvel Super Heroes / Avengers Infinity War |
|
26.51% |
| Harry Potter / Promotional |
|
26.36% |
| Creator Expert / Modular Buildings |
|
26.11% |
| Bionicle / Companions |
|
25.96% |
| BrickHeadz / Promotional |
|
25.78% |
| Exclusive / Pick a Model |
|
25.41% |
| Promotional / Uniqlo |
|
24.89% |
| Speed Champions / Ford |
|
24.64% |
| Bionicle / Unity |
|
23.76% |
| Ideas / Astronomy |
|
23.27% |
| Speed Champions / Ferrari |
|
23.22% |
| Exclusive / LEGO Inside Tour Exclusive |
|
23.03% |
| Nexo Knights / Battle Suits |
|
22.97% |
| Exclusive / LEGO Internal |
|
22.66% |
| Promotional / LEGO Brand Stores |
|
22.57% |
| Bionicle / Reboot Villains |
|
22.56% |
| BrickHeadz / Marvel Super Heroes |
|
22.54% |
| BrickHeadz / Disney |
|
22.48% |
| Speed Champions / Porsche |
|
22.46% |
| BrickHeadz / Miscellaneous |
|
22.25% |
| Exclusive / Employee Gift |
|
22.24% |
| Bionicle / Toa |
|
22.15% |
| Star Wars / Solo |
|
21.99% |
| Promotional / Minifigure |
|
21.85% |
| Monster Fighters / Promotional |
|
21.48% |
| Dacta / Town |
|
21.15% |
| BrickHeadz / DC Comics Super Heroes |
|
20.96% |
| Speed Champions / Mercedes |
|
20.93% |
| Promotional / Miscellaneous |
|
20.60% |
| Minifigure Series / Team GB |
|
20.33% |
| Juniors / City |
|
20.22% |
| HERO Factory / Value Packs |
|
19.88% |
| Duplo / Doc McStuffins |
|
19.67% |
| Minifigure Series / Wizarding World |
|
19.63% |
| Architecture / Landmark Series |
|
19.44% |
| Creator Expert / Fairground |
|
19.43% |
| BrickHeadz / Seasonal |
|
19.38% |
| BrickHeadz / Star Wars |
|
19.38% |
| The LEGO Batman Movie / Promotional |
|
19.30% |
| Duplo / Forest Animals |
|
19.24% |
| Duplo / Disney Princess |
|
19.22% |
| Duplo / My Town |
|
19.19% |
| Duplo / Sofia the First |
|
18.88% |
| Seasonal / Chinese New Year |
|
18.78% |
| Star Wars / Promotional |
|
18.73% |
| Juniors / Fantasy |
|
18.32% |
| Ninjago / Airjitzu |
|
18.26% |
| Duplo / Construction |
|
18.07% |
| Ninjago / The Hands of Time |
|
17.95% |
| Ninjago / Legacy |
|
17.82% |
| Star Wars / Comic-Con |
|
17.57% |
| Minecraft / Minifig-scale |
|
17.52% |
| The LEGO Ninjago Movie / Promotional |
|
17.45% |
| Star Wars / Rogue One |
|
17.39% |
| Marvel Super Heroes / Comic-Con |
|
17.27% |
| DC Comics Super Heroes / Comic-Con |
|
17.25% |
| Disney / The Little Mermaid |
|
17.16% |
| Bionicle / Exclusive Masks |
|
16.95% |
| Duplo / Disney Planes |
|
16.91% |
| Explore / Dora the Explorer |
|
16.79% |
| Minifigure Series / DFB Series |
|
16.77% |
| Mixels / Series 9 |
|
16.76% |
| Ninjago / Sons of Garmadon |
|
16.66% |
| Promotional / LEGO Japan Magazine |
|
16.63% |
| Legends of Chima / Promotional |
|
16.48% |
| Duplo / Princess Castle |
|
16.33% |
| Technic / Arctic |
|
16.27% |
| Legends of Chima / Constraction |
|
16.26% |
| Promotional / 60 Year Classic Series |
|
16.01% |
| Bionicle / Value Packs |
|
15.91% |
| Spider-Man / Value Packs |
|
15.80% |
| Minifigure Series / Series 19 |
|
15.78% |
| Creator Expert / Winter Village |
|
15.75% |
| Juniors / Super Heroes |
|
15.67% |
| Legends of Chima / Legend Beasts |
|
15.62% |
| Ideas / Licensed |
|
15.57% |