Here is a list of the top-performing LEGO themes based on selectable growth rates, including total, annual, and rolling growth. Choose a growth factor from the drop-down menu below.
Annual growth
Animal Crossing
+20.3%
Scooby-Doo
+15.1%
Sonic the Hedgehog
+14.3%
Minions
+12.2%
The Lord of the Rings
+12.1%
FORMA
+12.0%
DUPLO
+10.9%
Stranger Things
+10.9%
Batman
+10.8%
Overwatch
+10.7%
Avatar
+10.6%
Mursten
+10.5%
Ghostbusters
+10.5%
BrickLink
+10.3%
The Hobbit
+9.95%
Teenage Mutant Ninja Turtles
+9.73%
SpongeBob SquarePants
+9.23%
HERO Factory
+9.10%
Spider-Man
+9.01%
Mixels
+8.91%
LEGO Art
+8.73%
Quatro
+8.49%
Power Miners
+8.48%
Minitalia
+8.39%
Bionicle
+8.18%
Architecture
+8.14%
The LEGO Batman Movie
+8.11%
The Lone Ranger
+8.11%
Indiana Jones
+8.03%
BrickHeadz
+7.83%
Exo-Force
+7.81%
Pirates of the Caribbean
+7.56%
Xtra
+7.39%
Samsonite
+7.25%
Advanced Models
+7.22%
Ninjago
+7.21%
Pirates
+7.17%
Minifigure Series
+6.98%
DC Comics Super Heroes
+6.96%
Rock Raiders
+6.95%
Super Mario
+6.93%
System i Leg
+6.91%
Aqua Raiders
+6.88%
Adventurers
+6.76%
Castle
+6.74%
Western
+6.72%
DREAMZzz
+6.70%
Cars
+6.67%
Star Wars
+6.63%
The Angry Birds Movie
+6.58%
Dino 2010
+6.58%
The LEGO Ninjago Movie
+6.56%
Toy Story
+6.55%
Dino Attack
+6.51%
Ideas
+6.48%
Vikings
+6.44%
Monkie Kid
+6.38%
Marvel Super Heroes
+6.36%
Fabuland
+6.33%
Icons
+6.25%
Space
+6.22%
Vidiyo
+6.20%
Dreamzzz
+6.19%
Mickey Mouse
+6.15%
Ben 10
+6.14%
Promotional
+6.10%
LEGOLAND
+5.97%
Monster Fighters
+5.97%
Hobby Set
+5.94%
Dinosaurs
+5.86%
Classic
+5.79%
Pharaoh's Quest
+5.74%
Aquazone
+5.71%
World City
+5.71%
Homemaker
+5.64%
Minecraft
+5.60%
Exclusive
+5.59%
Building Set with People
+5.58%
Primo
+5.56%
Harry Potter
+5.52%
The LEGO Movie
+5.50%
Wicked
+5.45%
Nexo Knights
+5.43%
Agents
+5.42%
Elves
+5.40%
Dots
+5.39%
Seasonal
+5.36%
Fortnite
+5.17%
Jurassic World
+5.15%
LEGO Originals
+5.07%
Disney
+5.04%
Fusion
+5.03%
Town
+5.01%
Editions
+4.98%
The Lego Movie 2 The Second Part
+4.95%
Universal Building Set
+4.87%
Atlantis
+4.79%
Disney Princess
+4.74%
Power Functions
+4.69%
Duplo
+4.68%
  • Analysis

    This analysis examines LEGO themes based on the growth rates of their sets.
  • Themes Analysis
  • Subthemes Analysis
  • Years Analysis