LEGO Promotional Sets | BrickEconomy

Promotional was introduced in 1977 and currently consists of 659 sets. Most sets were released in 2025 which accounted for 53 sets. It is comprised of 31 subthemes with the most sets in Monthly Mini Model Build, consisting of 153 sets. As of today, the average annual growth of sets in Promotional is approximately 6.0% per year.

Most valuable Promotional set
Han Solo On Tauntaun $3,499.89

Most valuable retail Promotional set
5004076 2014 Target Minifigure Gift Set $920.99

Largest Promotional set
40507 I Heart Billund 1,404 pieces

Most owned Promotional set
40220 London Bus

Promotional covers the sets LEGO gives away or sells only for an occasion, such as gifts with purchase, store events, retailer tie-ins and company partnerships. Most have a subtheme of their own, and the ones without one are listed here. They include 40146 Lufthansa Plane from 2015, the VIP Add On Packs of 2021 to 2023, 6426244 90th Anniversary Mini Castle from 2022 and 40581 BIONICLE Tahu and Takua, a gift with purchase in January 2023.

1 to 50 of 659 sets

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	40507 I Heart Billund Theme / Subtheme Promotional / LEGO House Year 2026 Pieces 1,404 Availability Exclusive Buy this set at eBay LEGO BrickLink	Retail $119.99 Available at retail I own this set I want this set

	40952 LEGOLAND Castle Theme / Subtheme Promotional / LEGOLAND Year 2026 Pieces / Minifigs 613 / 2 Availability Exclusive Buy this set at eBay LEGO BrickLink	Retail $54.99 Available at retail I own this set I want this set

	40907 Restaurants of the World Mexico Theme / Subtheme Promotional / Restaurants of the World Year 2026 Pieces / Minifigs 326 / 1 Availability Retired Buy this set at Amazon eBay BrickLink	promotional Value $60.00 I own this set I want this set

	40909 Restaurants of the World Italy Theme / Subtheme Promotional / Restaurants of the World Year 2026 Pieces / Minifigs 317 / 2 Buy this set at eBay	promotional I own this set I want this set

	40906 Restaurants of the World Japan Theme / Subtheme Promotional / Restaurants of the World Year 2026 Pieces / Minifigs 289 / 1 Buy this set at Amazon eBay BrickLink	promotional Value $34.99 I own this set I want this set

	40908 Restaurants of the World Greece Theme / Subtheme Promotional / Restaurants of the World Year 2026 Pieces / Minifigs 254 / 1 Buy this set at eBay	promotional Value $49.99 I own this set I want this set

	40902 Tribute to Leonardo da Vinci Theme / Subtheme Promotional / Gift with Purchase Year 2026 Pieces / Minifigs 251 / 1 Availability Retired Buy this set at Amazon eBay BrickLink	promotional Value $25.00 I own this set I want this set

	5009620 Jurong Point Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2026 Pieces / Minifigs 158 / 3 Availability Retired	promotional Value $98.00 I own this set I want this set

	5010173 Happy Hummingbird Theme Promotional Year 2026 Pieces 156 Availability Retired Buy this set at eBay BrickLink	promotional Value $25.00 I own this set I want this set

	5009934 Botanicals Dragonfly Garden Theme / Subtheme Promotional / Botanical Collection Year 2026 Pieces 154 Buy this set at eBay BrickLink	promotional Value $38.29 I own this set I want this set

	5010075 Dolphin Theme / Subtheme Promotional / Insiders Reward Year 2026 Pieces 153 Availability Retired Buy this set at eBay BrickLink	promotional Value $24.98 I own this set I want this set

	5010053 Airplane - Special Edition Theme / Subtheme Promotional / Miscellaneous Year 2026 Pieces / Minifigs 149 / 2 Availability Retired Buy this set at eBay BrickLink	promotional Value $35.74 Annual growth 36.2% I own this set I want this set

	5010224 Sports Stadium Theme / Subtheme Promotional / Insiders Reward Year 2026 Pieces 143 Availability Retired Buy this set at eBay BrickLink	promotional Value $27.96 I own this set I want this set

	5010828 Giraffe Surprise Theme / Subtheme Promotional / Toys R Us Year 2026 Pieces 101 Availability Retired Buy this set at eBay	promotional Value $29.00 I own this set I want this set

	6638818 Trophy Theme / Subtheme Promotional / Miscellaneous Year 2026 Pieces 57 Availability Retired	promotional Value $12.00 I own this set I want this set

	6626053 Lightsaber Theme / Subtheme Promotional / LEGO Brand Stores Year 2026 Pieces 43 Availability Retired Buy this set at eBay BrickLink	promotional Value $25.94 I own this set I want this set

	6614213 Bike Burger Cart Theme / Subtheme Promotional / LEGO Brand Stores Year 2026 Pieces / Minifigs 41 / 1 Availability Retired Buy this set at eBay BrickLink	promotional Value $25.00 I own this set I want this set

	40973 Crocs Multi Theme / Subtheme Promotional / Minifigure Year 2026 Pieces 19 Buy this set at eBay BrickLink	promotional Value $31.73 I own this set I want this set

	40972 Crocs LEGO Brick Clog Theme / Subtheme Promotional / Minifigure Year 2026 Pieces / Minifigs 7 / 1 Availability Retail Buy this set at LEGO BrickLink	Retail $149.99 Available at retail I own this set I want this set

	40506 LEGO Fabuland Tribute Theme / Subtheme Promotional / LEGO House Year 2025 Pieces 1,026 Availability Retired Buy this set at eBay BrickLink	Retail $89.99 Value $138.85 Growth +54.3% Annual growth 20.4% I own this set I want this set

	40775 Mini Knights Castle Theme / Subtheme Promotional / Gift with Purchase Year 2025 Pieces 590 Availability Retired Buy this set at Amazon eBay BrickLink	promotional Value $16.99 I own this set I want this set

	40766 Tribute to Jane Austen's Books Theme / Subtheme Promotional / Gift with Purchase Year 2025 Pieces / Minifigs 361 / 1 Availability Retired Buy this set at Amazon eBay BrickLink	promotional Value $62.00 Annual growth 17.5% I own this set I want this set

	40785 Northern Lights Diorama Theme / Subtheme Promotional / Wonders of the Natural World Year 2025 Pieces 332 Availability Retired Buy this set at Amazon eBay StockX BrickLink	promotional Value $25.00 Annual growth 35.2% I own this set I want this set

	40810 LEGOLAND Park Portal Theme / Subtheme Promotional / LEGOLAND Year 2025 Pieces / Minifigs 323 / 1 Availability Retired Buy this set at eBay BrickLink	Retail $29.99 Value $42.88 Growth +43.0% Annual growth 23.4% I own this set I want this set

	40782 Tropical Rainforest Diorama Theme / Subtheme Promotional / Wonders of the Natural World Year 2025 Pieces 299 Availability Retired Buy this set at eBay BrickLink	promotional Value $33.59 Annual growth 35.2% I own this set I want this set

	40784 African Savanna Diorama Theme / Subtheme Promotional / Wonders of the Natural World Year 2025 Pieces 287 Availability Retired Buy this set at eBay BrickLink	promotional Value $15.36 Annual growth 35.2% I own this set I want this set

	40783 Coral Reef Diorama Theme / Subtheme Promotional / Wonders of the Natural World Year 2025 Pieces 260 Availability Retired Buy this set at eBay BrickLink	promotional Value $39.43 Annual growth 17.5% I own this set I want this set

	40776 Hot Chocolate Stand Theme / Subtheme Promotional / Gift with Purchase Year 2025 Pieces / Minifigs 256 / 2 Availability Retired Buy this set at eBay BrickLink	promotional Value $20.00 I own this set I want this set

	40767 Up-Scaled Baby Astronaut Theme / Subtheme Promotional / Gift with Purchase Year 2025 Pieces 250 Availability Retired Buy this set at Amazon eBay BrickLink	promotional Value $40.00 Annual growth 35.2% I own this set I want this set

	40778 Winter Gazebo Theme / Subtheme Promotional / Gift with Purchase Year 2025 Pieces / Minifigs 245 / 3 Availability Retired Buy this set at eBay BrickLink	promotional Value $32.66 I own this set I want this set

	5009823 Fish Tank Filter & Fish Food Theme / Subtheme Promotional / Gift with Purchase Year 2025 Pieces 177 Availability Retired Buy this set at eBay BrickLink	promotional Value $126.80 I own this set I want this set

	5009203 AFI Cotroceni Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired	promotional Value $98.00 I own this set I want this set

	5009204 IASI Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired	promotional Value $90.00 I own this set I want this set

	5009389 Westend Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired Buy this set at eBay BrickLink	promotional Value $121.93 Annual growth 15.2% I own this set I want this set

	5009390 Belgrade Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired Buy this set at eBay	promotional Value $99.00 Annual growth 17.6% I own this set I want this set

	5009391 Craiova Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired Buy this set at eBay	promotional Value $90.00 I own this set I want this set

	5009397 Hangzhou Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired Buy this set at eBay	promotional Value $120.00 I own this set I want this set

	5009403 RIYADH Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired Buy this set at eBay	promotional Value $110.00 I own this set I want this set

	5009404 JEDDAH Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired	promotional Value $129.00 I own this set I want this set

	5009405 South Africa Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired	promotional Value $98.00 I own this set I want this set

	5009406 UAE Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired Buy this set at eBay	promotional Value $110.00 I own this set I want this set

	5009407 Krakow Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired Buy this set at eBay	promotional Value $100.00 I own this set I want this set

	5009417 Belfast Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired Buy this set at eBay	promotional Value $123.00 I own this set I want this set

	5009418 Manchester Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired	promotional Value $111.00 I own this set I want this set

	5009423 LEGO Discovery Center Hamburg Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired Buy this set at BrickLink	promotional Value $99.19 Annual growth 14.9% I own this set I want this set

	5009506 LCS Vermosa Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired	promotional Value $67.00 Annual growth 35.2% I own this set I want this set

	5009508 Berlin Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces 158 Availability Retired	promotional Value $90.00 I own this set I want this set

	5009516 Bridgeport Village Store Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired	promotional Value $100.00 I own this set I want this set

	5009517 Perimeter Mall Store Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired	promotional Value $125.00 I own this set I want this set

	5009580 JD Flagship Store Grand Opening Theme / Subtheme Promotional / LEGO Brand Store Opening Set Year 2025 Pieces / Minifigs 158 / 3 Availability Retired	promotional Value $87.00 Annual growth 35.2% I own this set I want this set