1. Sets
  2. Promotional
  3. Toys R Us

LEGO Promotional / Toys R Us Sets

Toys R Us is a subtheme of Promotional that consists of 42 sets that ran from 2012 to 2022. Most sets were released in 2019 which accounted for 6 sets. As of today, the average annual growth of sets in Promotional Toys R Us is approximately 5.5% per year.
Most valuable Promotional Toys R Us set
5004938 NINJAGO Minifigure Collection $179.46
Largest Promotional Toys R Us set
40143 Bricktober Bakery 234 pieces
Most owned Promotional Toys R Us set
40228 Geoffrey the Giraffe
The LEGO Toys R Us theme sets were produced in collaboration with Toys R Us and were usually exclusive to their stores. Over the years, various exclusive sets or promotions were made available only through Toys R Us, often aligning with special events, holidays, or movie releases. These exclusive sets covered a range of LEGO themes and were sought after by collectors and fans due to their limited availability. It's worth noting that while certain sets started as Toys R Us exclusives, some eventually became available through other retailers or directly from LEGO.

6427893 Fantasy Adventure Ride

Theme / Subtheme Promotional / Toys R Us
Year 2022
Pieces / Minifigs 168 / 1
Availability Retired
6427893 LEGO Fantasy Adventure Ride
promotional
Value $29.12
Annual growth 32.2%

6426896 Space Adventure Ride

Theme / Subtheme Promotional / Toys R Us
Year 2022
Pieces / Minifigs 164 / 1
Availability Retired
6426896 LEGO Space Adventure Ride
promotional
Value $40.67
Annual growth 32.2%

6427894 Dragon Adventure Ride

Theme / Subtheme Promotional / Toys R Us
Year 2022
Pieces / Minifigs 164 / 1
Availability Retired
6427894 LEGO Dragon Adventure Ride
promotional
Value $27.70
Annual growth 32.2%

6427895 Pirate Adventure Ride

Theme / Subtheme Promotional / Toys R Us
Year 2022
Pieces / Minifigs 164 / 1
Availability Retired
6427895 LEGO Pirate Adventure Ride
promotional
Value $32.75
Annual growth 32.2%

6427896 Space Adventure Ride

Theme / Subtheme Promotional / Toys R Us
Year 2022
Pieces / Minifigs 164 / 1
Availability Retired
6427896 LEGO Space Adventure Ride
promotional
Value $40.68
Annual growth 33.2%

Bricktober Hansel and Gretel

Theme / Subtheme Promotional / Toys R Us
Year 2021
Pieces 154
Availability Retired
LEGO Bricktober Hansel and Gretel
promotional
Value $20.71
Annual growth 40.2%

Bricktober Little Red Riding Hood

Theme / Subtheme Promotional / Toys R Us
Year 2021
Pieces 151
Availability Retired
LEGO Bricktober Little Red Riding Hood
promotional
Value $20.46
Annual growth 40.2%

Bricktober Jack and the Beanstalk

Theme / Subtheme Promotional / Toys R Us
Year 2021
Pieces 149
Availability Retired
LEGO Bricktober Jack and the Beanstalk
promotional
Value $20.78
Annual growth 40.2%

Bricktober Alice's Adventure in Wonderland

Theme / Subtheme Promotional / Toys R Us
Year 2021
Pieces 144
Availability Retired
LEGO Bricktober Alice's Adventure in Wonderland
promotional
Value $25.38
Annual growth 31.2%

66649 Carousel

Theme / Subtheme Promotional / Toys R Us
Year 2020
Pieces 109
Availability Retired
66649 LEGO Carousel
Retail $29.99
Value $44.46
Growth  +48.2%
Annual growth 7.4%

66650 Ferris Wheel

Theme / Subtheme Promotional / Toys R Us
Year 2020
Pieces 109
Availability Retired
66650 LEGO Ferris Wheel
Retail $29.99
Value $47.76
Growth  +59.3%
Annual growth 7.7%

66651 Roller Coaster

Theme / Subtheme Promotional / Toys R Us
Year 2020
Pieces 109
Availability Retired
66651 LEGO Roller Coaster
Retail $29.99
Value $46.66
Growth  +55.6%
Annual growth 5.5%

66648 Swing Ride

Theme / Subtheme Promotional / Toys R Us
Year 2020
Pieces 106
Availability Retired
66648 LEGO Swing Ride
Retail $29.99
Value $42.41
Growth  +41.4%
Annual growth 6.7%

6307985 Spring

Theme / Subtheme Promotional / Toys R Us
Year 2019
Pieces 125
Availability Retired
6307985 LEGO Spring
promotional
Value $50.00
Annual growth 7.7%

6307986 Summer

Theme / Subtheme Promotional / Toys R Us
Year 2019
Pieces 103
Availability Retired
6307986 LEGO Summer
promotional
Value $48.41
Annual growth 5.9%

6307987 Autumn

Theme / Subtheme Promotional / Toys R Us
Year 2019
Availability Retired
6307987 LEGO Autumn
promotional
Value $49.99
Annual growth 5.6%

6307988 Winter

Theme / Subtheme Promotional / Toys R Us
Year 2019
Availability Retired
6307988 LEGO Winter
promotional
Value $48.53
Annual growth 6.6%

6307995 Autumn

Theme / Subtheme Promotional / Toys R Us
Year 2019
Availability Retired
6307995 LEGO Autumn
promotional
Value $49.99
Annual growth 8.1%

6307997 Winter

Theme / Subtheme Promotional / Toys R Us
Year 2019
Availability Retired
6307997 LEGO Winter
promotional
Value $48.53
Annual growth 10.3%

5004938 NINJAGO Minifigure Collection

Theme / Subtheme Promotional / Toys R Us
Year 2017
Pieces / Minifigs 29 / 4
Availability Retired
5004938 LEGO NINJAGO Minifigure Collection
Retail $19.99
Value $179.46
Growth  +797.7%
Annual growth 20.9%

5004939 The LEGO Batman Movie Minifigure Collection

Theme / Subtheme Promotional / Toys R Us
Year 2017
Pieces / Minifigs 27 / 4
Availability Retired
5004939 The LEGO Batman Movie Minifigure Collection
Retail $19.99
Value $69.99
Growth  +250.1%
Annual growth 17.6%

5004940 City Jungle Minifigure Collection

Theme / Subtheme Promotional / Toys R Us
Year 2017
Pieces / Minifigs 21 / 4
Availability Retired
5004940 LEGO City Jungle Minifigure Collection
Retail $19.99
Value $24.99
Growth  +25.0%
Annual growth 1.9%

5004941 Classic Minifigure Collection

Theme / Subtheme Promotional / Toys R Us
Year 2017
Pieces / Minifigs 18 / 4
Availability Retired
5004941 LEGO Classic Minifigure Collection
Retail $19.99
Value $28.04
Growth  +40.3%
Annual growth 4.3%

40228 Geoffrey the Giraffe

Theme / Subtheme Promotional / Toys R Us
Year 2016
Pieces / Minifigs 133 / 2
Availability Retired
40228 LEGO Geoffrey the Giraffe
Retail $19.99
Value $31.14
Growth  +55.8%
Annual growth 4.4%

40143 Bricktober Bakery

Theme / Subtheme Promotional / Toys R Us
Year 2015
Pieces 234
Availability Retired
40143 LEGO Bricktober Bakery
Retail $19.99
Value $26.15
Growth  +30.8%
Annual growth 3.1%

40141 Bricktober Hotel

Theme / Subtheme Promotional / Toys R Us
Year 2015
Pieces 204
Availability Retired
40141 LEGO Bricktober Hotel
Retail $19.99
Value $31.12
Growth  +55.7%
Annual growth 4.5%

40142 Bricktober Train Station

Theme / Subtheme Promotional / Toys R Us
Year 2015
Pieces 180
Availability Retired
40142 LEGO Bricktober Train Station
Retail $19.99
Value $28.95
Growth  +44.8%
Annual growth 3.3%

40144 Bricktober Toys R Us Store

Theme / Subtheme Promotional / Toys R Us
Year 2015
Pieces 165
Availability Retired
40144 LEGO Bricktober Toys R Us Store
Retail $19.99
Value $39.80
Growth  +99.1%
Annual growth 8.0%

40183 Bricktober Town Hall

Theme / Subtheme Promotional / Toys R Us
Year 2014
Pieces 186
Availability Retired
40183 LEGO Bricktober Town Hall
Retail $19.99
Value $25.22
Growth  +26.2%
Annual growth 2.4%

40182 Bricktober Fire Station

Theme / Subtheme Promotional / Toys R Us
Year 2014
Pieces 175
Availability Retired
40182 LEGO Bricktober Fire Station
Retail $19.99
Value $30.16
Growth  +50.9%
Annual growth 2.4%

40180 Bricktober Theater

Theme / Subtheme Promotional / Toys R Us
Year 2014
Pieces 164
Availability Retired
40180 LEGO Bricktober Theater
Retail $19.99
Value $25.00
Growth  +25.1%
Annual growth 2.3%

40181 Bricktober Pizza Place

Theme / Subtheme Promotional / Toys R Us
Year 2014
Pieces 139
Availability Retired
40181 LEGO Bricktober Pizza Place
Retail $19.99
Value $29.99
Growth  +50.0%
Annual growth 3.2%

40077 Geoffrey

Theme / Subtheme Promotional / Toys R Us
Year 2013
Pieces 90
Availability Retired
40077 LEGO Geoffrey
Retail $4.99
Value $7.54
Growth  +51.1%
Annual growth 2.9%

5002148 Exclusive Minifigure Collection Vol 3

Theme / Subtheme Promotional / Toys R Us
Year 2013
Pieces / Minifigs 22 / 5
Availability Retired
5002148 LEGO Exclusive Minifigure Collection Vol 3
promotional
Value $37.82
Annual growth 6.3%

5002147 Exclusive Minifigure Collection Vol 2

Theme / Subtheme Promotional / Toys R Us
Year 2013
Pieces / Minifigs 21 / 5
Availability Retired
5002147 LEGO Exclusive Minifigure Collection Vol 2
promotional
Value $37.00
Annual growth 6.0%

5002146 Exclusive Minifigure Collection Vol 1

Theme / Subtheme Promotional / Toys R Us
Year 2013
Pieces / Minifigs 20 / 5
Availability Retired
5002146 LEGO Exclusive Minifigure Collection Vol 1
promotional
Value $38.00
Annual growth 3.9%

TRU Chima Race Gate

Theme / Subtheme Promotional / Toys R Us
Year 2013
Availability Retired
LEGO TRU Chima Race Gate
promotional
Value $9.54
Annual growth 1.8%

TRU Police Car

Theme / Subtheme Promotional / Toys R Us
Year 2013
Availability Retired
LEGO TRU Police Car
promotional
Value $23.84
Annual growth 14.4%

5000440 Vintage Minifigure Collection Vol 4

Theme / Subtheme Promotional / Toys R Us
Year 2012
Pieces / Minifigs 25 / 5
Availability Retired
5000440 LEGO Vintage Minifigure Collection Vol 4
promotional
Value $70.31
Annual growth 4.6%

5000438 Vintage Minifigure Collection Vol 2

Theme / Subtheme Promotional / Toys R Us
Year 2012
Pieces / Minifigs 22 / 5
Availability Retired
5000438 LEGO Vintage Minifigure Collection Vol 2
promotional
Value $150.52
Annual growth 10.2%

5000437 Vintage Minifigure Collection Vol 1

Theme / Subtheme Promotional / Toys R Us
Year 2012
Pieces / Minifigs 21 / 5
Availability Retired
5000437 LEGO Vintage Minifigure Collection Vol 1
promotional
Value $58.27
Annual growth 5.5%

5000439 Vintage Minifigure Collection Vol 3

Theme / Subtheme Promotional / Toys R Us
Year 2012
Pieces / Minifigs 20 / 5
Availability Retired
5000439 LEGO Vintage Minifigure Collection Vol 3
promotional
Value $70.01
Annual growth 7.4%

Subtheme Details

Theme
Promotional
Subtheme
Toys R Us
Sets
42   (all retired)
Minifigs
57
Years
2012 - 2022
Available
Retired
Pending release

Subtheme Pricing

Retail
$384.82
New/Sealed
Value
$1,807.85
Growth
+369.79%
Annual growth
+5.51%  Low accuracy
Used
Value
$1,309.43

Yearly Pricing

Sets
Retail
Value
2022
5
N/A
$170.92
2021
4
N/A
$87.33
2020
4
$119.96
$181.29
2019
6
N/A
$295.45
2017
4
$79.96
$302.48
2016
1
$19.99
$31.14
2015
4
$79.96
$126.02
2014
4
$79.96
$110.37
2013
6
$4.99
$153.74
2012
4
N/A
$349.11

Community Stats

Toys R Us is the third most popular subtheme in Promotional for LEGO collectors. Below you can find the top sets owned.
#1Geoffrey the Giraffe
#2The LEGO Batman Movie Minifigure Collection
#3Bricktober Toys R Us Store
#4Bricktober Bakery
#5Dragon Adventure Ride
#6Pirate Adventure Ride
#7Bricktober Hotel
#8Bricktober Train Station
#9Classic Minifigure Collection
#10Fantasy Adventure Ride