LEGO Brand Stores is a subtheme of Promotional introduced in 2004 and currently consists of 55 sets. Most sets were released in 2023 which accounted for 12 sets. As of today, the average annual growth of sets in Promotional LEGO Brand Stores is approximately 8.9% per year.
Most valuable Promotional LEGO Brand Stores set
Wijnegem 1st Anniversary Minifigure Pack $3,064.21
Most valuable retail Promotional LEGO Brand Stores set
6385891 Brick Lab $262.13
Largest Promotional LEGO Brand Stores set
40305 Microscale LEGO Brand Store 362 pieces
Sets in the LEGO Brand Stores theme were typically given away as part of Brand Store openings or anniversaries.
1 to 50 of 55 sets

6626053 Lightsaber

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2026
Pieces 43
Availability Retired
6626053 Lightsaber
promotional
Value $30.18

6614213 Bike Burger Cart

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2026
Pieces / Minifigs 41 / 1
Availability Retired
6614213 Bike Burger Cart
promotional
Value $22.06

6575259 Gaming Controller

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2025
Pieces 47
Availability Retired
6575259 Gaming Controller
promotional
Value $7.00

6523834 UFO

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2024
Pieces 48
Availability Retired
6523834 UFO
promotional
Value $4.00

6511213 Heart

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2024
Pieces 39
Availability Retired
6511213 Heart
promotional
Value $5.00
Annual growth 9.3%

6515332 Chick in Egg

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2024
Pieces 34
Availability Retired
6515332 Chick in Egg
promotional
Value $10.39
Annual growth 34.2%

6518396 Eid Lantern

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2024
Pieces 32
Availability Retired
6518396 Eid Lantern
promotional
Value $11.28
Annual growth 34.2%

5007866 Taco Stand

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2023
Pieces / Minifigs 118 / 1
Availability Retired
5007866 Taco Stand
promotional
Value $108.68
Annual growth 3.2%

6469488 Taco Stand

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2023
Pieces / Minifigs 114 / 1
Availability Retired
6469488 Taco Stand
promotional
Value $108.68
Annual growth 19.2%

6487475 Mexico Postcard

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2023
Pieces 107
Availability Retired
6487475 Mexico Postcard
promotional
Value $127.00
Annual growth 22.4%

6491400 World Play Day 2023 Set

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2023
Pieces 103
Availability Retired
6491400 World Play Day 2023 Set
promotional
Value $29.00
Annual growth 18.0%

6446166 Anniversary Red Brick

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2023
Pieces 73
Availability Retired
6446166 Anniversary Red Brick
promotional
Value $29.47
Annual growth 10.2%

6446167 Anniversary Red Brick

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2023
Pieces 73
Availability Retired
6446167 Anniversary Red Brick
promotional
Value $29.47
Annual growth 10.2%

6470860 Disney Mini Castle

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2023
Pieces 60
Availability Retired
6470860 Disney Mini Castle
promotional
Value $42.89
Annual growth 6.3%

Battersea Power Station

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2023
Pieces 45
Availability Retired
Battersea Power Station
promotional
Value $29.60
Annual growth 33.2%

6424711 Amsterdam Tile

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2023
Pieces 1
Availability Retired
6424711 Amsterdam Tile
promotional
Value $28.85
Annual growth 2.8%

6424718 Paris Tile

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2023
Pieces 1
Availability Retired
6424718 Paris Tile
promotional
Value $47.53
Annual growth 5.9%

6446841 I Heart LEGO Store Zurich Tile

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2023
Pieces 1
Availability Retired
6446841 I Heart LEGO Store Zurich Tile
promotional
Value $50.00
Annual growth 34.2%

6476269 I Love LEGO Store Battersea Tile

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2023
Pieces 1
Availability Retired
6476269 I Love LEGO Store Battersea Tile
promotional
Value $37.00

Buildable 2 x 2 Red Brick

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2022
Pieces 66
Availability Retired
Buildable 2 x 2 Red Brick
promotional
Value $23.50
Annual growth 4.5%

6424706 London Tile

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2022
Pieces 1
Availability Retired
6424706 London Tile
promotional
Value $30.76
Annual growth 5.7%

6424710 Hangzhou Tile

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2022
Pieces 1
Availability Retired
6424710 Hangzhou Tile
promotional
Value $63.49
Annual growth 32.2%

6431476 Barcelona Tile

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2022
Pieces 1
Availability Retired
6431476 Barcelona Tile
promotional
Value $41.64
Annual growth 8.2%

6385891 Brick Lab

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2021
Pieces 145
Availability Retired
6385891 Brick Lab
Retail $15.00
Value $262.13
Growth  +1647.5%
Annual growth 38.4%

6387807 Flying Car

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2021
Pieces 113
Availability Retired
6387807 Flying Car
promotional
Value $5.00
Annual growth 38.4%

6349570 Pagoda

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2021
Pieces 104
Availability Retired
6349570 Pagoda
promotional
Value $118.58
Annual growth 17.3%

6349571 Chinese Lantern

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2021
Pieces 33
Availability Retired
6349571 Chinese Lantern
promotional
Value $37.64
Annual growth 21.8%

6384705 TMALL 1st Anniversary Exclusive Set

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2021
Pieces / Minifigs 1 / 2
Availability Retired
6384705 TMALL 1st Anniversary Exclusive Set
promotional
Value $60.00
Annual growth 9.2%

6349153 Dapeng Bird

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2020
Pieces 153
Availability Retired
6349153 Dapeng Bird
promotional
Value $47.15
Annual growth 10.6%

6317942 Chinese New Year Candy Box

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2020
Pieces 87
Availability Retired
6317942 Chinese New Year Candy Box
promotional
Value $26.43
Annual growth 4.5%

6244853 Lion Dance

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2019
Pieces 264
Availability Retired
6244853 Lion Dance
promotional
Value $36.08
Annual growth 34.4%

6313092 Surfer Van

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2019
Pieces / Minifigs 62 / 1
Availability Retired
6313092 Surfer Van
promotional
Value $9.96
Annual growth 17.9%

Tree in the Woods

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2019
Pieces 53
Availability Retired
Tree in the Woods
promotional
Value $48.61
Annual growth 25.5%

100 Stores Minifigure

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2019
Pieces / Minifigs 1 / 1
Availability Retired
100 Stores Minifigure
promotional
Value $45.00
Annual growth 34.4%

100 Stores Minifigure

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2019
Minifigs 1
Availability Retired
100 Stores Minifigure
promotional
Value $45.00
Annual growth 35.4%

5006066 Brick Friday 2019 Brick

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2019
Availability Retired
5006066 Brick Friday 2019 Brick
promotional
Value $17.58
Annual growth 8.0%

40305 Microscale LEGO Brand Store

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2018
Pieces / Minifigs 362 / 2
Availability Retired
40305 Microscale LEGO Brand Store
Retail $24.99
Value $49.99
Growth  +100.0%
Annual growth 12.2%

5005358 Minifigure Factory

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2018
Pieces / Minifigs 86 / 1
Availability Retired
5005358 Minifigure Factory
promotional
Value $32.94
Annual growth 4.5%

Three Kidsfest Minifigures

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2018
Minifigs 3
Availability Retired
Three Kidsfest Minifigures
promotional
Value $34.45
Annual growth 34.4%

40178 Iconic VIP Set

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2017
Pieces / Minifigs 205 / 2
Availability Retired
40178 Iconic VIP Set
promotional
Value $13.52
Annual growth 33.4%

40308 Leicester Lester

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2017
Pieces / Minifigs 5 / 1
Availability Retired
40308 Leicester Lester
Retail $5.99
Value $11.54
Growth  +92.7%
Annual growth 3.9%

The Beast's Enchanted Rose

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2017
Availability Retired
The Beast's Enchanted Rose
promotional
Value $187.44
Annual growth 21.6%

Clermont-Ferrand 1st Anniversary Exclusive Minifigure Pack

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2015
Availability Retired
Clermont-Ferrand 1st Anniversary Exclusive Minifigure Pack
promotional
Value $442.52
Annual growth 14.7%

Newcastle First Anniversary Minifigs

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2015
Availability Retired
Newcastle First Anniversary Minifigs
promotional
Value $277.15
Annual growth 7.2%

852766 First Anniversary Box

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2014
Pieces / Minifigs 15 / 3
Availability Retired
852766 First Anniversary Box
promotional
Value $472.23
Annual growth 35.4%

Wijnegem 1st Anniversary Minifigure Pack

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2014
Minifigs 3
Availability Retired
Wijnegem 1st Anniversary Minifigure Pack
promotional
Value $3,064.21
Annual growth 13.6%

Superman

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2013
Pieces 31
Availability Retired
Superman
promotional
Value $70.34
Annual growth 14.7%

5001622 LEGO Store Employee

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2013
Pieces / Minifigs 5 / 1
Availability Retired
5001622 LEGO Store Employee
promotional
Value $7.95
Annual growth 8.9%

Castle Build

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2013
Availability Retired
Castle Build
promotional
Value $61.00
Annual growth 13.9%

Aircraft

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2013
Availability Retired
Aircraft
promotional
Value $61.00
Annual growth 14.0%