1. Sets
  2. 2017
  3. Promotional
  4. LEGO Brand Stores

LEGO 2017 / Promotional / LEGO Brand Stores Sets

In 2017, LEGO released 3 Promotional LEGO Brand Stores sets, all of these sets have been retired. For that year, the total price of all retail sets cost $6, today those sets are valued around $213, a growth of 3463%.
Most valuable 2017 LEGO Promotional LEGO Brand Stores set
The Beast's Enchanted Rose $187.04
Highest growth 2017 Promotional LEGO Brand Stores set
40308 Leicester Lester +89.98%
Largest 2017 LEGO Promotional LEGO Brand Stores set
40178 Iconic VIP Set 205 pieces
3 sets

40178 Iconic VIP Set

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2017
Pieces / Minifigs 205 / 2
Availability Retired
40178 Iconic VIP Set
promotional
Value $14.99
Annual growth 14.7%

40308 Leicester Lester

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2017
Pieces / Minifigs 5 / 1
Availability Retired
40308 Leicester Lester
Retail $5.99
Value $11.38
Growth  +90.0%
Annual growth 3.9%

The Beast's Enchanted Rose

Theme / Subtheme Promotional / LEGO Brand Stores
Year 2017
Availability Retired
The Beast's Enchanted Rose
promotional
Value $187.04
Annual growth 20.6%

Year Pricing

Retail
$5.99   (for all 3 sets)
New/Sealed
Value
$213.41
Growth
+3462.77%
Annual growth
+7.12%
Used
Value
$173.09

Community Stats

The following are the top 3 most owned 2017 Promotional LEGO Brand Stores sets by LEGO collectors.
#1Iconic VIP Set
#2Leicester Lester
#3The Beast's Enchanted Rose

About LEGO Brand Stores

These are the sets and minifigures given out at LEGO's own stores, mostly for openings, anniversaries and building events. Store anniversaries produced small packs in very short runs, such as the First Anniversary Box for the So Ouest store in France in 2014, limited to 300 copies.
2017 LEGO Sets
Two films anchored 2017: The LEGO Batman Movie and The LEGO Ninjago Movie, each with extensive waves and a dedicated CMF series. BrickHeadz moved from limited releases to a full collectible line, and LEGO Boost introduced approachable coding and robotics. Several short-lived lines from prior years, including the BIONICLE reboot and Mixels, were no longer active.