LEGO's Western theme, introduced in 1996, immerses fans in the Old West of the late 19th century, featuring cowboys, outlaws, cavalry soldiers, and Native Americans. This theme was notable for introducing realistic firearms, such as revolvers and rifles, and for depicting minifigures with distinct racial characteristics, including printed headpieces for Native American figures. Complementing the main sets, LEGO released key chains featuring characters from the Western series. Notable examples include the Chief Key Chain (set 3962) and the Cowboy Key Chain (set 3974). Each key chain features a non-detachable minifigure affixed to a metal ring and chain.
2 items

3962 Chief Key Chain

Theme / Subtheme Gear / Key Chains / Western
Year 2002
Availability Retired
3962 LEGO Chief Key Chain
Retail $2.99
Value $20.80
Growth  +595.7%
Annual growth 7.0%

3974 Cowboy Key Chain

Theme / Subtheme Gear / Key Chains / Western
Year 2001
Minifigs 1
Availability Retired
3974 LEGO Cowboy Key Chain
Retail $2.99
Value $19.99
Growth  +568.6%
Annual growth 6.4%