Set Facts
- Includes a Mia mini-doll figure in a wetsuit and a Velvet the seal figure.
- Features a surf shop with an opening door, a beach area with a sun lounger, and a jetty with buoys.
- Accessory elements include a paddle, 2 surfboards, a waterproof camera, sunglasses, binoculars, water bottles, a postcard, and a cash register.
- Heartlake Surf Shop was designed by LEGO designer Ellen Bowley.
- The set is contained in 5005409 Friends Fun Kit
Regional Retail Prices (LEGO.com/Store)
Heartlake Surf Shop Reviews
Heartlake Times
“Overall, this is a fun set with excellent pretend-play value for the price, and it complements the other new beach sets nicely. Although I would have appreciated an extra mini-doll, those parts are the most expensive, so I'm fine with just brining in a character from my... More stash.”
“This is the smallest of the 2017 summer sets, however it still comes with some nice pieces and details. Number one is the new kayak mold in dark-purple, the very rare baby seal in a new color, Mia in a new outfit, and a couple of nicely decorated surfboards (unfortunately... More they are stickered, not printed).”
Full review at thebrickblogger.com
Subtheme Analysis
Lifespan
18 mos (this set 32 mos)
Annual growth
+2.92% (this set +3.35%)
This set's annual growth (CAGR) vs. subtheme
Community Stats
Heartlake Surf Shop currently ranks #12 out of the top most owned sets in Friends Summer.
About Friends Summer

The LEGO Friends Summer subtheme encompasses sets focused on beach and summer activities in Heartlake City. Notable sets include 41316 Andrea's Speedboat Transporter (2017), which features a speedboat, a trailer, and a beach scene; 41317 Sunshine Catamaran (2017), a large catamaran with various leisure facilities; and 41347 Heartlake City Resort (2018), a comprehensive resort complex with a monorail, water slide, and various recreational amenities. These sets highlight summer vacations and water-based fun, reflecting the diverse interests and adventures of the Friends characters during the summer season.
Summer was introduced in 2012 and currently consists of 27 sets. As of today,
41430 Summer Fun Water Park is the most valuable Summer set with an estimated new/factory sealed value of $143.
Summary
Friends Summer Heartlake Surf Shop set 41315 was released on May 29, 2017, retailing for $20, it has since been retired. New, unopened sets are valued at $24, used ones can be found for $9.
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Get ready for a day of watersports action at the Surf Shop!
The LEGO® Friends Heartlake Surf Shop includes a cash register and all kinds of holiday supplies. Hire a range of watersports equipment, from surfboards, a kayak and paddle to flippers and a waterproof camera. Outside there’s a beach area with sun lounger and shower, a jetty with buoys and a rock, which is home to a seal figure. Includes a mini-doll figure.
Includes a Mia mini-doll figure in a wetsuit, plus a Velvet the seal figure.
Features a surf shop with opening door, beach area with sun lounger, jetty with buoys, surfboard stand, buildable kayak and a rock for the seal.
Accessory elements include a paddle, 2 surfboards, waterproof camera, sunglasses, binoculars, water bottles, postcard and a cash register.
Buy some binoculars from the surf shop and see if you can spot the seal.
Take a surfboard and the kayak’s paddle for a paddleboarding adventure with Mia.
Relax on the beach and use the shower to get the sand...
Description provided by LEGO©