Set Facts
- The set includes elements to build a horse park, a café, and a music shop.
- The set can be rebuilt into a mini treehouse, a wading pool, and a DJ booth.
- The box is a large plastic tub with the lid styled to look like a 2x4 brick.
- Heartlake City Brick Box was designed by LEGO designer Joel Baker.
Regional Retail Prices (LEGO.com/Store)
Heartlake City Brick Box Reviews
Is this LEGO set a good investment?
“For a Friends set, Heartlake City Brick Box has been significantly outperforming the theme with a expected annual return of 16.3%. Considering the average annual return for a majority of Friends sets is typically around 4%, this happens to be an investible set with good returns.”
Review brought to you by BrickEconomy Bot
Heartlake Times
“Heartlake City Brick Box is a Lavender tub container with 2-in-1 model suggestions (with instructions) containing 321 parts. The cardboard wrap has the new dark purple corners and standard BFF heart inset. We see images of HLC as backdrop graphics.”
Brickset
“These “brick boxes” are often more about the storage container and building up a supply of bricks than the actual models that the designers have come up with, and this one is nothing particularly out of the ordinary. Although each of the primary builds was fun to put... More together, and I actually quite like the music shop, there is little play value in each. My daughter, not too far from the target age, played with them for a while, but they did not capture her interest as much as some previous sets have in the past.”
Full review at brickset.com
Theme Analysis
Lifespan
14 mos (this set 21 mos)
Annual growth
+3.95% (this set +16.32%)
This set's annual growth (CAGR) vs. subtheme
Community Stats
Heartlake City Brick Box currently ranks #380 out of the top most owned sets in Friends.
About Friends

LEGO Friends sets are designed to appeal to girls and were introduced in 2012. The Friends theme includes mini-doll figures, which are around the same size as minifigures but are more realistic. LEGO Friends pieces are fully compatible with all LEGO System bricks and sets include pieces in pink and purple color schemes and depict scenes from suburban life set in the fictional town of Heartlake City.
Summary
Friends Heartlake City Brick Box set 41431 was released on January 2, 2020, retailing for $40, it has since been retired. New, unopened sets are valued at $117, while used sets sell around $26.
Read more
Give a gift that keeps on giving with this LEGO® Heartlake City Friends Brick Box (41431). Inside the pretty purple brick box are all the elements to build 6 sets from Heartlake City. Each scene transforms into a different scene, giving hours of imaginative play as kids create, play and build again.
Love animals, music and playing at eating out? With this playset you get all your favorite elements in the 1 box. Lift the lid of this LEGO® brick box and you’ll find all the bricks you need to make 6 cool Friends scenes. There’s a horse park, a café and a music shop, which you can rebuild into a mini treehouse, a wading pool and a DJ booth. Combine these scenes to make the ultimate Heartlake City hangout.
Description provided by LEGO©