LEGO Creator / Magazine Gifts Sets

Magazine Gifts is a subtheme of Creator that was introduced in 2020 and currently consists of 27 sets. Most sets were released in 2021 which accounted for 12 sets. As of today, the average annual growth of all the sets in Creator Magazine Gifts is around 4.2% per year.

The LEGO Creator magazine gift sets were small LEGO sets that were included as promotional items with certain LEGO-related magazines such as the LEGO Explorer Magazine. These sets typically contained a limited number of pieces and instructions for a simple build, often tied to a theme or character highlighted in the magazine. They served as an incentive for magazine purchases and offered LEGO enthusiasts a supplementary building experience.