Promotional sets are a subtheme of Hidden Side introduced in 2020 and currently consists of 3 sets. All sets were released in 2020. As of today, the average annual growth of sets in Hidden Side Promotional is approximately 10.1% but this should level out to around 7.1% in the coming years.
Most valuable Hidden Side Promotional set
40408 Drag Racer $8.21
Most owned Hidden Side Promotional set
30464 El Fuego's Stunt Cannon
The LEGO Hidden Side theme was introduced in the summer of 2019 that was tech influenced and included a storyline and an app game (Apple App Store and Google Play). The theme is focused around the haunted town of Newbury and is designed with an augmented reality (AR) app, allowing users to capture ghosts while solving mysteries within the spooky town.
Theme / Subtheme Hidden Side / Promotional
Year 2020
Pieces / Minifigs 134 / 2
Availability Retired
40408 LEGO Hidden Side Drag Racer
promotional
Value $8.21
Annual growth 24.9%
Theme / Subtheme Hidden Side / Promotional
Year 2020
Pieces / Minifigs 46 / 1
Availability Retired
30464 LEGO Hidden Side El Fuego's Stunt Cannon
promotional
Value $3.09
Annual growth 15.7%
Theme / Subtheme Hidden Side / Promotional
Year 2020
Pieces / Minifigs 40 / 1
Availability Retired
30463 LEGO Hidden Side Chef Enzo's Haunted Hotdogs
promotional
Value $4.47
Annual growth 29.3%