The LEGO DUPLO Ferrari sets, released in 2004, introduce young children to the exciting world of racing with Ferrari-themed elements. Key sets include "Ferrari F1 Race Car" (4693), which features a buildable Ferrari Formula 1 car and a DUPLO figure of a race car driver, and "Ferrari F1 Racing Team" (4694), which includes a Ferrari F1 car, pit stop accessories, and multiple figures to create a racing team scenario. These sets are designed to engage preschool-aged children in imaginative play while fostering an interest in cars and racing.
2004 LEGO Sets
2004 was a pivotal recovery year following financial losses in 2003. LEGO updated its color palette, introducing light nougat for licensed minifigures and brighter grays and browns. The company partnered with Ferrari under LEGO Racers and launched Knights’ Kingdom II, a story-driven reimagining of Castle. QUATRO expanded the preschool range, while World City, Orient Expedition, Spider-Man, and Gravity Games concluded. These shifts, along with strategic licensing, began LEGO’s long-term turnaround.