LEGO Friends sets are designed to appeal to girls and were introduced in 2012. The Friends theme includes mini-doll figures, which are around the same size as minifigures but are more realistic. LEGO Friends pieces are fully compatible with all LEGO System bricks and sets include pieces in pink and purple color schemes and depict scenes from suburban life set in the fictional town of Heartlake City.
2014 LEGO Sets
2014 brought The LEGO Movie to theaters, propelling LEGO to unprecedented mainstream success and spawning its own theme. LEGO Star Wars celebrated 15 years, while Ninjago—originally planned for retirement—was extended following strong sales and a hit TV series. The first minifigure-scale Minecraft sets appeared, and LEGO The Simpsons launched with The Simpsons House and a dedicated minifigure series. Other additions included LEGO Juniors and the digital-physical LEGO Fusion, while a fan-designed Ghostbusters Ecto-1 commemorated the film’s 30th anniversary. Galaxy Squad, The Lone Ranger, and The Lord of the Rings ended during this period.