The LEGO Minecraft magazine gift sets were small LEGO sets that were included as promotional items with certain LEGO-related magazines such as the LEGO Minecraft Magazine. These sets typically contained a limited number of pieces and instructions for a simple build, often tied to a Minecraft related theme or character highlighted in the magazine. They served as an incentive for magazine purchases and offered LEGO enthusiasts a supplementary building experience.
2021 LEGO Sets
In 2021, LEGO continued its expansion and innovation, introducing new digital-physical hybrid experiences while reinforcing its commitment to sustainability. One of the most notable additions was LEGO VIDIYO, a collaboration with Universal Music Group, designed to let users create digital music videos using augmented reality (AR) and LEGO BeatBits. The theme blended physical collectible minifigures with app-based interaction, but despite its unique concept, it was short-lived and later discontinued due to low engagement.