The LEGO Bluey theme, based on the popular animated children's show Bluey, follows the adventures of a six-year-old Blue Heeler puppy and her family. The sets recreate key locations and characters from the show, allowing fans to build scenes from Bluey's everyday life and imaginative play. Designed for younger builders, the theme features simplified builds and familiar details to capture the charm of the series. First released in the summer of 2025, the initial sets included Bluey's Family House, Bluey's Beach & Family Car Trip, and Playground Fun with Bluey and Chloe, introducing Bluey in traditional LEGO minifigure form.
2025 LEGO Sets
In 2025, LEGO continued to captivate builders with a mix of innovation and collaboration. A major highlight was a partnership with Formula 1 celebrating the sport’s 75th anniversary, featuring sets for all ten F1 teams across LEGO City and DUPLO. The Nintendo collaboration expanded with Mario Kart sets starring Yoshi, Donkey Kong, and Princess Peach, while the Australian hit Bluey joined the LEGO portfolio through DUPLO and 4+ sets tailored for younger fans. Rounding out the year’s nostalgia, LEGO revealed a Game Boy model under its Icons line, furthering its series of Nintendo-inspired tributes.