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Sets
Scala
Ashley

3104 LEGO Scala Ashley

Name: LEGO Scala Ashley
Brand: LEGO
SKU: 3104-1
Availability: InStock
Rating: 4.5 (16 reviews)

Images 2

LEGO 3104 Ashley is a Scala set from 1998 valued at $37 for new and sealed sets, up 374% from an original retail price of $7.75. Annual appreciation has averaged 5.02% since release. Used copies are valued between $30 and $51 depending on condition.

Set Value (New/Sealed)

This chart represents the current new/sealed value of the set Ashley since November 2016. Very high accuracy

LEGO 3104 Ashley is a Scala set released in 1998, containing 7 pieces and 1 Scala doll. The set centers on a Scala doll dressed in a bright red outfit and includes a small display stand. It represents the character-focused fashion packs typical of the late-1990s Scala line, emphasizing accessories and presentation over builds.

A new and sealed Ashley is currently valued at around $37, with annual growth of approximately 3%. The average used price is $30 for those in good overall condition. Based on current trends, this set could be valued near $39 within the next year. New and sealed listings currently range from $36 to $78.

All regions

All regions 4
European Union 3
Germany 1

For Sale (New/Sealed)

	(IT) BrickLink store IMC Il Mattoncino Colorato	$28.46 -22.5%
	(DE) box has damages from storage	$45.91 +25.0%
	(IT) Scala 3104 CAROLINE 7" doll + 3101 COCKTAIL DRESS for MARITA MIB, 1998	$75.74 +106.2%
	(ES) LOT LEGO SCALA DOLL #3104 CAROLINE & OUTFIT #3101 MARITA. BRAND NEW & SEALED	$79.95 +117.7%

Figures

Ashley contains 1 figure. The figure is exclusive to this set.

More sets in Scala


	3119 Sunshine Home Theme Scala Year 1998 Pieces / Figures 168 / 3 Availability Retired Buy this set at Bricklink	Retail $96.00 Value $229.61 Growth +139.2% Annual growth 3.1% I own this set I want this set

	3118 Fun Fashion Boutique Theme Scala Year 1998 Pieces / Figures 116 / 1 Availability Retired Buy this set at Bricklink	Retail $54.00 Value $483.81 Growth +795.9% Annual growth 7.4% I own this set I want this set

	3117 SCALA Flashy Pool Theme Scala Year 1998 Pieces / Figures 83 / 2 Availability Retired Buy this set at eBay Bricklink	Retail $37.99 Value $586.02 Growth +1442.6% Annual growth 8.9% I own this set I want this set

	3245 Ice Cream Parlour Theme Scala Year 1998 Pieces / Figures 68 / 1 Availability Retired Buy this set at eBay	Retail $34.99 Value $89.32 Growth +155.3% Annual growth 3.4% I own this set I want this set

	3116 Cool Ice Cream Café Theme Scala Year 1998 Pieces / Figures 65 / 1 Availability Retired Buy this set at eBay Bricklink	Retail $32.99 Value $78.16 Growth +136.9% Annual growth 3.1% I own this set I want this set

	3114 My Place Theme Scala Year 1998 Pieces 49 Availability Retired Buy this set at Bricklink	Retail $24.99 Value $55.68 Growth +122.8% Annual growth 2.9% I own this set I want this set

	3115 Kitchen Theme Scala Year 1998 Pieces 41 Availability Retired Buy this set at eBay Bricklink	Retail $13.75 Value $46.46 Growth +237.9% Annual growth 3.7% I own this set I want this set

	3112 Baby's Nursery Theme Scala Year 1998 Pieces / Figures 32 / 1 Availability Retired Buy this set at eBay	Retail $15.99 Value $155.72 Growth +873.9% Annual growth 8.7% I own this set I want this set

	3204 Auntie Jane and Cousin Sophie Theme Scala Year 1998 Pieces / Figures 27 / 2 Availability Retired Buy this set at Bricklink	Retail $14.99 Value $45.56 Growth +203.9% Annual growth 4.1% I own this set I want this set

	3205 Julie's Picnic Lunch Theme Scala Year 1998 Pieces / Figures 26 / 1 Availability Retired Buy this set at Bricklink	Retail $14.99 Value $111.97 Growth +647.0% Annual growth 7.5% I own this set I want this set

	3108 Birthday Accessories Theme Scala Year 1998 Pieces 25 Availability Retired Buy this set at Bricklink	Retail $4.49 Value $50.00 Growth +1013.6% Annual growth 4.9% I own this set I want this set

	3210 Party Dress and Accessories Theme Scala Year 1998 Pieces 22 Availability Retired Buy this set at Bricklink	Retail $24.99 Value $53.82 Growth +115.4% Annual growth 3.5% I own this set I want this set

	3211 Accessories for Anna Theme Scala Year 1998 Pieces 21 Availability Retired Buy this set at Amazon Bricklink	Retail $22.99 Value $50.13 Growth +118.1% Annual growth 3.8% I own this set I want this set

	3206 Ashley's Snack Time Theme Scala Year 1998 Pieces / Figures 18 / 1 Availability Retired Buy this set at Bricklink	Retail $7.99 Value $54.92 Growth +587.4% Annual growth 7.1% I own this set I want this set

	3110 Four Animal Friends Theme Scala Year 1998 Pieces 16 Availability Retired Buy this set at eBay	Retail $6.99 Value $22.75 Growth +225.5% Annual growth 5.1% I own this set I want this set

	3220 My Dad Theme Scala Year 1998 Pieces / Figures 16 / 1 Availability Retired Buy this set at Bricklink	Retail $7.99 Value $128.41 Growth +1507.1% Annual growth 7.5% I own this set I want this set

	3120 Additional Room Theme Scala Year 1998 Pieces 15 Availability Retired Buy this set at Bricklink	Retail $12.99 Value $36.55 Growth +181.4% Annual growth 4.4% I own this set I want this set

	3100 Sporty SCALA Girl Theme Scala Year 1998 Pieces 14 Availability Retired Buy this set at eBay Bricklink	Retail $7.99 Value $13.29 Growth +66.3% Annual growth 5.6% I own this set I want this set

	3101 Dressing Up Theme Scala Year 1998 Pieces 11 Availability Retired Buy this set at eBay	Retail $7.99 Value $10.33 Growth +29.3% Annual growth 1.5% I own this set I want this set

	3102 Leisure Wear for Christian Theme Scala Year 1998 Pieces 11 Availability Retired Buy this set at Bricklink	Retail $3.99 Value $11.29 Growth +183.0% Annual growth 4.3% I own this set I want this set

	3106 Marie in Rainbow Skirt Theme Scala Year 1998 Pieces / Figures 10 / 1 Availability Retired Buy this set at Bricklink	Retail $7.99 Value $38.80 Growth +385.6% Annual growth 4.3% I own this set I want this set

	3103 Christian in Blue Blazer Theme Scala Year 1998 Pieces / Figures 9 / 1 Availability Retired Buy this set at eBay	Retail $7.75 Value $34.46 Growth +344.6% Annual growth 5.5% I own this set I want this set

	3105 Emma in Flower Dress Theme Scala Year 1998 Pieces / Figures 8 / 1 Availability Retired Buy this set at eBay	Retail $7.99 Value $64.97 Growth +713.1% Annual growth 4.7% I own this set I want this set

	3107 Andrea in Sun Dress Theme Scala Year 1998 Pieces / Figures 8 / 1 Availability Retired Buy this set at eBay Bricklink	Retail $7.99 Value $48.01 Growth +500.9% Annual growth 6.7% I own this set I want this set

	3244 Boutique Theme Scala Year 1998 Availability Retired Buy this set at Bricklink	Retail $34.99 I own this set I want this set

My Collection

I own this set

I want this set

Set Details

Set number

3104-1

Name

Ashley

Theme

Scala

Year

1998

Availability

Retired

Pieces

7 (PPP $1.11)

Figures

1 (Value $42.36)

(Exclusive)

Set Pricing

Retail price

$7.75

New/Sealed

Value

$36.73

Growth

+373.94%

Annual growth

+5.02%

90-day change

-3.67%

Used

Value

$30.49

Range

$29.91 - $50.60

Quick Buy

eBay

Buy

Lowest price

$75.74

Highest price

$79.95

Bricklink

Buy

Lowest price

$28.46 (IT)

Highest price

$45.91

*Listings are for new/sealed sets.

Set Predictions

New/Sealed

Today's value

$36.73

1 year forecast

$38.57+5.02%

5 year forecast

$45.86+24.85%

$44

$47

3104 Ashley is projected to be valued between $44 - $47 within five years.

Insights

Released in the late 1990s and now retired, Ashley (3104) is a Scala doll-line release whose discontinued subtheme and condition-sensitive parts have left sealed examples comparatively scarce, and while demand is narrower than core themes it has supported durable collector interest alongside higher volatility.

Set Facts

The set includes a stand, and a Caroline Scala figure dressed in a bright red dress.

Ashley Reviews

16 ratings

4.5

Collectors

Investors

Theme Analysis

Scala

Sets

Years

1979 - 2001

Annual growth

+4.14% (this set +5.02%)

This set's annual growth (CAGR) vs. subtheme

Community Stats

Ashley currently ranks #47 out of the top most owned sets in Scala.

#1Puppy Playground

#2Sunshine Home

#3Four Animal Friends

#4SCALA Flashy Pool

#5Camping Trip

#47Ashley

#48Additional Room

#49Accessories for Anna

About Scala

Scala is a theme that started in the late 1970s then again the late 1990 that primarily targeted at younger girls. The earlier Scala sets where a series of jewelry and beauty accessories built out of LEGO bricks, usually plates. However, in the second wave the Scala theme shifted focus to doll-like Scala Figures, their homes and interests and contained sets that included doll house like features and Scala Figure accessories such as doll clothing.

Set Pricing Models

BrickEconomy uses a number of methods to determine the value of a set.

New/Sealed

Machine Learning/AI Model

Value (today)

$36.73

Value (in a year)

$38.57

Value (in 2 years)

$40.42

Accuracy

0.960200 Very high

Statistical Model

Value (today)

$64.05

Value (in a year)

$67.28

Value (in two years)

$70.53

Accuracy

0.340115 Low

Used

Machine Learning/AI Model

Value (today)

$30.49

Value (low range)

$29.91

Value (high range)

$50.60

Accuracy

0.905200 High

To learn more about how we calculate pricing and forecasting, check out our article on BrickEconomy’s Approach to LEGO Pricing and Future Value Predictions.

Region · United States (USD)

Theme · Light

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