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7066 LEGO Alien Conquest Earth Defense HQ thumbnail image

7066 LEGO Alien Conquest Earth Defense HQ
Images 6Description 
7066 LEGO Alien Conquest Earth Defense HQ
  • Earth Defense HQ thumbnail
  • Earth Defense HQ thumbnail
  • Earth Defense HQ thumbnail
  • Earth Defense HQ thumbnail
  • Earth Defense HQ thumbnail
  • Earth Defense HQ thumbnail

LEGO 7066 Earth Defense HQ is a Space set valued at $294 for new and sealed sets, up 226% from an original retail price of $89.99. The set retired in April 2012 with annual appreciation averaging 6.35% since. Used copies are valued between $128 and $162 depending on condition. Secondary market prices for new and sealed sets typically fall between $170 and $311. The market for it is holding level, with a value that has risen in recent months balanced by more copies listed for sale.

Earth Defense HQ Value (New/Sealed)

This chart represents the current new/sealed value of the set Earth Defense HQ since November 2016. Very high accuracy
LEGO 7066 Earth Defense HQ is a Space Alien Conquest set released in 2011, containing 875 pieces and 5 minifigures. The set centers on a multi-vehicle mobile headquarters with a detachable laboratory trailer, an interceptor shuttle, a missile-firing ground defense unit, an analysis bay, a prison pod, and a mini rescue vehicle. Minifigures include an Alien Android, an Alien Trooper, an Alien Defence Unit soldier, and a toxic cleanup scientist, with accessories such as an Alien Clinger and assorted weapons. A wing sticker bearing “nnenn” commemorates fan builder Nick “nnenn” Nelson.

A new Earth Defense HQ sells for around $294 today, after averaging 6.4% growth a year since retirement. Give it five years and our forecast has it near $359. The average used price is $135 for those in good overall condition. The 5 included minifigs account for approximately 31% of the set's total value. New and sealed listings currently range from $302 to $340. The set was available for 11 months, from May 2011 to April 2012.
Collector and Investor Standing
Classic Space has a following far beyond the people who own its sets, and Earth Defense HQ gives Space collectors plenty to notice. The detachable laboratory trailer makes the station feel ready for an invasion.
67/100
Collector
A solid collector draw
Exclusive soldier and scientist reward Space collectors
53/100
Investor
Holding steady in the middle
The station draws a measured investor response
All regions

For Sale (New/Sealed)

 (US) 7066 Alien Conquest Earth Defence HQ mobile launch station + mini UFO NEW
BrickEconomy Choice
$288.00
(GB) Earth Defense HQ from BrickLink seller toneil.bricks $279.03
-5.0%
(US) Earth Defense HQ from BrickLink seller tjpryba $299.99
+2.1%
(US) 7066 Alien Conquest Earth Defence HQ mobile launch station + mini UFO NEW $310.00
+5.5%
(US) New Rare 2011 LEGO 7066 Alien Conquest Earth Defense HQ Sealed Android Minifig $325.00
+10.7%
(KR) Alien Conquest 7066 Earth Defense HQ Retired Free Gift Wrap For Christmas $339.99
+15.8%
(US) Earth Defense HQ 7066 Alien Conquest Set BRAND NEW IN BOX GREAT CONDITION $500.00
+70.2%
Picked for your region

Sales Distribution (Last 90 Days)

This chart shows the distribution of sales for the past three months of new/sealed 7066 Earth Defense HQ.

Sale Trends

This chart shows the sales trends of new/sealed 7066 Earth Defense HQ.

Market Momentum

Neutral
This set's value is climbing and it is outpacing its theme, but momentum is holding level for now.
DemandTop 25% in Space
High demand and rising
12 months agoToday
SupplyTypical for Space
Listings up 20% this month
12 months agoToday
Growth vs peers+18% typical for Alien Conquest
+53% over the past year
12 months agoToday
Outlook:12% bearish·41% neutral·47% bullish
Why it's moving, signals and outlook

Compared with other Alien Conquest sets

Earth Defense HQ holds a middle spot among the Alien Conquest sets. Similar sets have not kept pace with it over the past year. Then again, it launched at several times the price of most sets above it.

#6 of 9
By growth since retail, +226%
+143%+641%
In the bottom half of the group.
$0.34 a piece
New and sealed value per piece
This set
$0.34
Typical
$0.47
About 30% below the group's typical value per piece.
#2 of 10
Used value as a share of new, 46%
20%48%
In the top quarter of the group.
#3 of 10 retired
Wanted for each member who owns it
This set
Typical
About 50% above the rate of the group's retired sets.
Top sets by growthSince retail
17051 Tripod Invader+641%
27049 Alien Striker+548%
37052 UFO Abduction+456%
67066 Earth Defense HQ+226%

Sets in Space / Alien Conquest

7065 Alien Mothership

Theme / Subtheme Space / Alien Conquest
Year 2011
Pieces / Minifigs 416 / 2
Availability Retired
7065 LEGO Alien Conquest Alien Mothership
Retail $59.99
Value $170.64
Growth  +184.4%
Annual growth 7.4%

7067 Jet-Copter Encounter

Theme / Subtheme Space / Alien Conquest
Year 2011
Pieces / Minifigs 375 / 3
Availability Retired
7067 LEGO Alien Conquest Jet-Copter Encounter
Retail $39.99
Value $136.89
Growth  +242.3%
Annual growth 6.7%

7052 UFO Abduction

Theme / Subtheme Space / Alien Conquest
Year 2011
Pieces / Minifigs 211 / 3
Availability Retired
7052 LEGO Alien Conquest UFO Abduction
Retail $29.99
Value $166.83
Growth  +456.3%
Annual growth 9.1%

7051 Tripod Invader

Theme / Subtheme Space / Alien Conquest
Year 2011
Pieces / Minifigs 165 / 2
Availability Retired
7051 LEGO Alien Conquest Tripod Invader
Retail $19.99
Value $148.21
Growth  +641.4%
Annual growth 11.3%

7050 Alien Defender

Theme / Subtheme Space / Alien Conquest
Year 2011
Pieces / Minifigs 105 / 2
Availability Retired
7050 LEGO Alien Conquest Alien Defender
Retail $9.99
Value $49.58
Growth  +396.3%
Annual growth 8.2%

7049 Alien Striker

Theme / Subtheme Space / Alien Conquest
Year 2011
Pieces / Minifigs 42 / 2
Availability Retired
7049 LEGO Alien Conquest Alien Striker
Retail $4.99
Value $32.32
Growth  +547.7%
Annual growth 9.2%

30140 ADU Walker

Theme / Subtheme Space / Alien Conquest
Year 2011
Pieces / Minifigs 34 / 1
Availability Retired
30140 LEGO Alien Conquest ADU Walker
promotional
Value $8.86
Annual growth 8.7%

853301 Alien Conquest Battle Pack

Theme / Subtheme Space / Alien Conquest
Year 2011
Pieces / Minifigs 31 / 5
Availability Retired
853301 LEGO Alien Conquest Battle Pack
Retail $14.99
Value $48.65
Growth  +224.5%
Annual growth 8.0%

30141 Jetpack

Theme / Subtheme Space / Alien Conquest
Year 2011
Pieces / Minifigs 19 / 1
Availability Retired
30141 LEGO Alien Conquest Jetpack
Retail $3.99
Value $9.70
Growth  +143.1%
Annual growth 6.2%

Earth Defense HQ Questions

What is LEGO 7066 Earth Defense HQ worth?

Today's value for a new, sealed copy of Earth Defense HQ is $294. Sealed copies typically change hands for $170 to $311. That is up 7% on three months ago. Used copies are worth about $135.

Is LEGO 7066 Earth Defense HQ still available?

No. LEGO retired Earth Defense HQ in April 2012 after 11 months on store shelves, about as long as the typical Alien Conquest set. Collectors now buy it on the secondary market, from sellers on sites like eBay and BrickLink.

Has LEGO 7066 Earth Defense HQ increased in value?

Yes, by a wide margin. Since it sold for $89.99 in shops, Earth Defense HQ has risen 226% in value, about 6.4% a year. That is behind the Alien Conquest average of 7.4% a year, so other sets in its group have grown faster.

How much could LEGO 7066 Earth Defense HQ be worth in a year?

Next year's forecast for Earth Defense HQ is $302, about 3% more than today. The short-term market reading is neutral. On balance, demand, supply and price are level. This is an estimate and markets can change.

What comes in LEGO 7066 Earth Defense HQ?

Earth Defense HQ has 875 pieces ($0.10 a piece at its retail price), and 5 minifigures: Alien Android, Alien Conquest Toxic Cleanup Scientist, Alien Defense Unit Soldier 3, Alien Defense Unit Soldier 5 and Alien Trooper. Together the minifigures are worth about $90, about a third of the set's value, and Alien Android is the most valuable at $48. Alien Android, Alien Conquest Toxic Cleanup Scientist and Alien Defense Unit Soldier 5 cannot be found in any other set.

Top lists

My Collection

Earth Defense HQ Reviews

41 reviews
4.8
Collectors
Investors
BZPower
“All in all, the set is a wonderful piece of LEGO to own. There is a lot of potential with it and I am very glad to have added it to my system collection. This was a great set to start rebuilding my system pieces, but I do not predict me taking it apart anytime in the near... More future.”
Full review at www.bzpower.com
Brickipedia
“It consists of a large wheeled vehicle (the Earth Defense HQ), a jet, a small flying saucer, and a small wheeled vehicle, as well as five minifigures (the ADU Soldier, ADU Scientist, Alien Cyborg, Alien Trooper, and Alien Clinger) three of which (the ADU Soldier, ADU... More Scientist, and Alien Cyborg), are exclusive.”
Full review at brickipedia.fandom.com
Excerpts from third-party reviews

About Space Alien Conquest

Alien Conquest was a Space theme released in 2011 whose set’s story is based on a large invasion force of aliens attacking earth and attempting to steal all the brainpower from the humans. Panic breaks out worldwide, and the Alien Defense Unit takes up the cause to fight the aliens.

Alien Conquest was introduced in 2011 and currently consists of 10 sets. As of today, 7066 Earth Defense HQ is the most valuable Alien Conquest set with an estimated new/sealed value of $294.
Summary
Space Alien Conquest Earth Defense HQ set 7066 was released on May 13, 2011, retailing for $90, it has since been retired. New, unopened sets are valued at $294, while used sets sell around $135.
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The aliens are invading the city and the Earth Defence HQ is the ultimate station! Unhook the laboratory trailer for high-speed pursuits, repel the UFO with the interceptor shuttle, fire the ground defence unit flick missiles, study the Alien Android and Alien Clinger in the analysis bay and keep them behind bars in the prison pod, and recover civilians with the mini rescue vehicle. Set includes Alien Android, Alien Trooper, Alien Defence Unit soldier and toxic cleanup scientist minifigures, Alien Clinger and assorted weapons
Description provided by LEGO©