LEGO 1995 / Promotional / Ferries Sets

LEGO ran a number of promotions with various ferry companies over the years to produce LEGO versions of their ferries. Some ferry companies include Finnjet, Silja Line, Viking Line, Stena Line, Color Line and Kronprins.

1995 LEGO Sets

In 1995, LEGO celebrated its rich heritage with the company's 60th anniversary and the LEGO brick's 40th anniversary. However, despite these milestones, the mid-90s marked a time of introspection for LEGO as the toy market's dynamics were shifting. The year saw the introduction of the LEGO Technic CyberMaster series, which combined traditional building with computer technology, hinting at LEGO's future direction towards integrating tech with bricks. Additionally, LEGO faced challenges with increasing competition and needed to evolve its product range, foreshadowing significant changes and innovations in the coming years.