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Sets
City
Fire
Fire Chief

30010 LEGO City Fire Chief

Name: LEGO City Fire Chief
Brand: LEGO
SKU: 30010-1
Availability: InStock
Rating: 4.60 (29 reviews)

Images 4Description 1

LEGO 30010 Fire Chief is a City set from 2010 currently valued at $5 for new and sealed sets. Originally retailing for $2.99, the set has gained 56% in value since retiring in November 2010, with annual appreciation averaging 2.39%. On the used market, values range from $2 to $3 based on condition. Secondary market prices for new and sealed sets typically fall between $4 and $5.

Set Value (New/Sealed)

This chart represents the current new/sealed value of the set Fire Chief since September 2021. Very high accuracy

LEGO 30010 Fire Chief is a City Fire promotional polybag released in 2010, containing 31 pieces and 1 minifigure. The set builds a small red-and-white fire quad with a yellow hose, blue lights, and a steering wheel, and includes a fire chief minifigure with a metallic silver helmet. It was distributed through multiple regional promotions, including newspaper giveaways with The Daily Mirror and The Sun in the UK and a December 2010 offer at TOTAL gas stations in Germany. In the US it was sold at retailers such as Target and Five Below, while later promotions included Het Laatste Nieuws in Belgium (September 2012) and Gamma stores in the Netherlands (October 2012).

A new and sealed Fire Chief is currently valued at around $5, with annual growth of 1.6% that is expected to level off to around 1.2% in the coming year. The average used price is $2 for those in good overall condition. Based on current trends, this set could be valued near $5 within the next year. New and sealed listings currently range from $4 to $6.

All regions

All regions 15
United States 15

For Sale (New/Sealed)

	(US) * Best US listing for Fire Chief *	BrickEconomy Choice $3.99
	(US) CITY: Fire Chief (30010)	$3.99 -14.2%
	(US) City Fire Chief Polybag 30010 RETIRED. New/Sealed	$4.50 -3.2%
	(US) New LEGO City Fire Chief Polybag 30010 lol	$4.50 -3.2%
	(US) Amazon listing for Fire Chief	$4.88 +5.0%
	(US) New, sealed. Low Shipping	$5.00 +7.5%
	(US) City 30010 Fire Chief Quad NEW ATV Vehicle Fireman Nozzle Town	$5.99 +28.8%
	(US) City Fire Chief Polybag 30010 Brand New Sealed	$6.00 +29.0%
	(US) City: Fire Chief (30010) New	$6.00 +29.0%
	(US) City: Fire Chief (30010) New	$6.00 +29.0%
	(US) NEW Sealed Lego FIRE CHEIF Firefighter ATV City Minifig Man Polybag Set 30010	$6.99 +50.3%
	(US) 30010 City Fire Chief	$6.99 +50.3%
	(US) 30010 FIRE CHIEF promo city town lego minifigure NEW poly bag legos set	$7.99 +71.8%
	(US) 30010 Fire Chief Car Hose NEW Bag City	$7.99 +71.8%
Show 16 more listings
	(US) New Lego City 30010 Fire Chief	$8.00 +72.0%

Sales Distribution (Last 90 Days)

This chart shows the distribution of sales for the past three months of new/sealed 30010 Fire Chief.

Sale Trends

This chart shows the sales trends (number sold) of new/sealed 30010 Fire Chief.

Minifigs

Fire Chief contains 1 minifig. The minifigure is exclusive to this set.

Daily Mirror 2010 Autumn Promotion Sets


	30011 Police Dinghy Theme / Subtheme City / Police Year 2010 Pieces / Minifigs 16 / 1 Availability Retired Buy this set at Amazon eBay Bricklink	promotional Value $8.20 Annual growth 1.9% I own this set I want this set

	30012 Microlight Theme / Subtheme City / Airport Year 2010 Pieces / Minifigs 34 / 1 Availability Retired Buy this set at Amazon eBay Bricklink	Retail $3.99 Value $6.30 Growth +57.9% Annual growth 3.2% I own this set I want this set

	30013 Police Buggy Theme / Subtheme City / Police Year 2010 Pieces / Minifigs 34 / 1 Availability Retired Buy this set at Amazon eBay	Retail $3.99 Value $5.60 Growth +40.4% Annual growth 2.7% I own this set I want this set

	30021 Parrot Theme / Subtheme Creator / Promotional Year 2010 Pieces 51 Availability Retired Buy this set at eBay	promotional Value $7.42 Annual growth 5.4% I own this set I want this set

	30041 Piranha Theme Atlantis Year 2010 Pieces 49 Availability Retired Buy this set at Amazon eBay Bricklink	promotional Value $9.28 Annual growth 4.7% I own this set I want this set

	30042 Mini Sub Theme Atlantis Year 2010 Pieces / Minifigs 36 / 1 Availability Retired Buy this set at Amazon eBay	Retail $3.99 Value $6.85 Growth +71.7% Annual growth 3.4% I own this set I want this set

	7808 Yellow Airplane Theme / Subtheme Creator / Promotional Year 2009 Pieces 34 Availability Retired Buy this set at Amazon eBay	promotional Value $5.99 Annual growth 1.5% I own this set I want this set

	30008 Snowman Theme / Subtheme Creator / Seasonal Year 2009 Pieces 44 Availability Retired Buy this set at Amazon eBay Bricklink	Retail $3.49 Value $9.81 Growth +181.1% Annual growth 4.4% I own this set I want this set

	30009 Christmas Tree Theme / Subtheme Creator / Seasonal Year 2009 Pieces 47 Availability Retired Buy this set at Amazon eBay	Retail $3.49 Value $7.14 Growth +104.6% Annual growth 2.9% I own this set I want this set

Sets in City / Fire


	7208 Fire Station Theme / Subtheme City / Fire Year 2010 Pieces / Minifigs 662 / 4 Availability Retired Buy this set at Amazon eBay Bricklink	Retail $79.99 Value $248.26 Growth +210.4% Annual growth 5.4% I own this set I want this set

	7213 Off-Road Fire Truck & Fireboat Theme / Subtheme City / Fire Year 2010 Pieces / Minifigs 388 / 3 Availability Retired Buy this set at Amazon eBay Bricklink	Retail $39.99 Value $99.71 Growth +149.3% Annual growth 4.3% I own this set I want this set

	7206 Fire Helicopter Theme / Subtheme City / Fire Year 2010 Pieces / Minifigs 342 / 4 Availability Retired Buy this set at Amazon eBay	Retail $39.99 Value $81.86 Growth +104.7% Annual growth 4.7% I own this set I want this set

	7207 Fire Boat Theme / Subtheme City / Fire Year 2010 Pieces / Minifigs 306 / 4 Availability Retired Buy this set at Amazon eBay	Retail $49.99 Value $139.99 Growth +180.0% Annual growth 7.3% I own this set I want this set

	30001 Fireman's Car Theme / Subtheme City / Fire Year 2009 Pieces / Minifigs 38 / 1 Availability Retired Buy this set at Amazon eBay	promotional Value $8.25 Annual growth 2.6% I own this set I want this set

My Collection

I own this set

I want this set

Set Details

Set number

30010-1

Name

Fire Chief

Theme

City

Subtheme

Fire

Year

2010

Released

October 2010

Retired

November 2010

Availability

Retired

Packaging

Polybag

Pieces

31 (PPP $0.10)

Minifigs

1 (Value $4.78)

(Exclusive)

Set Pricing

Retail price

$2.99

New/Sealed

Value

$4.65

Growth

+55.52%

Annual growth

+2.39% Decreasing

2025 growth

--0.89%

Future growth

+1.22% (2-3 year outlook)

90-day change

13.76%

Used

Value

$2.48

Range

$2.33 - $2.98

Quick Buy

eBay

Buy

Lowest price

$3.99

Highest price

$8.00

Amazon

Buy

Price

$4.88

Bricklink

Buy

Lowest price

$3.19 (NL)

Highest price

$5.37

*Listings are for new/sealed sets.

Set Predictions

New/Sealed

Today's value

$4.65

1 year forecast

$4.68+0.67%

5 year forecast

$4.92+5.82%

$4.78

$5.05

30010 Fire Chief is projected to be valued between $4.78 - $5.05 within five years.

Insights

Released in 2010 and tied to the City Fire subtheme, Fire Chief (30010) was a widely distributed promotional polybag with common parts and no exclusive minifigure, and it attracts steady interest from City and polybag completists but shows limited upside because supply and substitution risk are high.

Set Facts

In the UK, it was included as a giveaway during The Daily Mirror's October/November 2010 promotion and was also available for free with The Sun newspaper on 25 May 2010. In Germany, it was part of a December 2010 promotion at TOTAL Gas Stations. In the US, it was available for purchase at Target and Five Below stores. In Belgium, it was offered in a promotion with Het Laatste Nieuws newspaper starting on 15 September 2012. In the Netherlands, it was featured in a promotion with Gamma stores in October 2012.
It features a quad with a fire hose, two seats, a steering wheel, and a fire chief minifigure with a metallic silver hat.
It is a co-branded set with Esso.
It was distributed with Daily Mirror.

Regional Retail Prices (LEGO.com/Store)

United States

$2.99

United Kingdom

£1.50

Barcodes

UPC

673419153836

EAN

5702014695474

Fire Chief Reviews

29 reviews

4.6

Collectors

Investors

BrickEconomy Expert Review

“This LEGO fire quad set, with its unique fire chief minifigure and posable fire hose, offers collectors a blend of desirability and moderate design complexity, making it a noteworthy addition to any collection.”

Subtheme Analysis

City / Fire

Sets

Years

2005 - 2025

Annual growth

+3.50% (this set +2.39%)

This set's annual growth (CAGR) vs. subtheme

Community Stats

Fire Chief currently ranks #47 out of the top most owned sets in City Fire.

#1Off-Road Fire Rescue

#47Fire Chief

#48Fire Helicopter Response

#49Fire Boat

About City Fire

The LEGO City Fire theme, an integral part of the LEGO City line, focuses on various aspects of firefighting. Throughout the years, this theme has introduced a variety of sets that depict firefighters, their advanced vehicles, fire stations, and rescue scenarios. From towering fire engines to specialized equipment like helicopters and boats, the sets encapsulate the challenges faced by firefighters as they combat blazes, execute rescues, and ensure the safety of the LEGO City inhabitants.

Fire currently consists of 74 sets that as of now has run from 2005 to 2025. As of today, 7208 Fire Station is the most valuable Fire set with an estimated new/factory sealed value of $248.

Summary

City Fire Fire Chief set 30010 was released in October 2010, retailing for $3, but has since been retired. New, unopened Fire Chief sets are valued at $5, while used sets can be found for $2.

The fire chief is ready to fight the fire with his mini vehicle complete with water cannon!

Set Pricing Models

BrickEconomy uses a number of methods to determine the value of a set.

New/Sealed

Machine Learning/AI Model

Value (today)

$4.65

Value (in a year)

$4.76

Value (in 2 years)

$4.87

Accuracy

0.962100 Very high

Statistical Model

Value (today)

$5.51

Value (in a year)

$5.63

Value (in two years)

$5.75

Accuracy

0.202000 Very low

Used

Machine Learning/AI Model

Value (today)

$2.48

Value (low range)

$2.33

Value (high range)

$2.98

Accuracy

0.907100 High

To learn more about how we calculate pricing and forecasting, check out our article on BrickEconomy’s Approach to LEGO Pricing and Future Value Predictions.

Region · United States (USD)

Theme · Light

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