2017 / Promotional / LEGO Brand Store Opening Set

A LEGO Brand Store Opening Set, also known as 'Grand Opening Exclusive Commemorative Sets' are typically given to a limited number of store customers during a multi-day grand opening event of a new LEGO brand retail store. During the second day of the event, for most stores, a limited number of sets, typically between 300 to 500 are given to customers who spend a minimum purchase of around $50. Each set is numbered and sets on the secondary market or pretty limited as most customers who are kids open their packs quickly.

2017 LEGO Sets

2017 was a big year for the LEGO movies with the release of The LEGO Batman Movie and The LEGO Ninjago Movie. With these films LEGO gave us a number of new sets and themes around these movies, with many of them already being significant investments for collectors. We also saw a number of new themes released that year including BrickHeadz, DC Super Hero Girls, Boost and of course sets for The LEGO Batman and The LEGO Ninjago movies. However, sadly as it is LEGo did retire the much beloved BIONICLE and Mixels themes as well as the short-lived The Angry Birds Movie theme.