2021 / Vidiyo / BeatBox

The LEGO Vidiyo theme is a hands-on augmented reality powered music video app with scannable minifigures designed to be the LEGO version of TikTok for minifigures. This augmented reality social video service let users create their own music videos and dance clips and share them with friends, all while applying their own effects and styles to the videos. LEGO Group partnered with Universal Music Group to provide licensed songs from actual bands to choose from. The content uploaded is heavily moderated and will prevent any clips of real people or personally identifiable information from being uploaded. In 2021, just a few short months after the theme release, the LEGO group officially announced the discontinuation of Vidiyo.