LEGO 2021 / Vidiyo Sets

The LEGO Vidiyo theme is a hands-on augmented reality powered music video app with scannable minifigures designed to be the LEGO version of TikTok for minifigures. This augmented reality social video service let users create their own music videos and dance clips and share them with friends, all while applying their own effects and styles to the videos. LEGO Group partnered with Universal Music Group to provide licensed songs from actual bands to choose from. The content uploaded is heavily moderated and will prevent any clips of real people or personally identifiable information from being uploaded. In 2021, just a few short months after the theme release, the LEGO group officially announced the discontinuation of Vidiyo on January 31, 2022.

2021 LEGO Sets

In 2021, LEGO explored digital-physical play with LEGO VIDIYO, a collaboration with Universal Music Group that let users create augmented-reality music videos using minifigures and collectible BeatBits. Although short-lived, the experiment reflected LEGO’s continued pursuit of hybrid play experiences. The LEGO Art series expanded with more display sets inspired by pop culture and design icons, strengthening LEGO’s appeal among adult builders. Established themes such as Star Wars, City, and Technic maintained momentum, while LEGO unveiled prototype bricks made from recycled materials—an early step toward fully sustainable production.