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Sets
Ideas
Promotional
Books Are My Passion

40698 LEGO Ideas Books Are My Passion

Name: LEGO Ideas Books Are My Passion
Brand: LEGO
SKU: 40698-1
Availability: InStock
Rating: 4.70 (34 reviews)

Images 6Description 1

LEGO 40698 Books Are My Passion is a Ideas set currently valued at $90 for new and sealed sets. The set retired in November 2024 with annual appreciation averaging 21.32% since. Used copies are valued between $31 and $79 depending on condition. Secondary market prices for new and sealed sets typically fall between $80 and $99.

Set Value (New/Sealed)

This chart represents the current new/sealed value of the set Books Are My Passion since November 2024. Very high accuracy

LEGO 40698 Books Are My Passion is an Ideas Promotional set released in 2024, containing 285 pieces and 1 minifigure. The build depicts a bookshelf with an integrated desk and ladder, plus an armchair, globe, ink jar, and teacup. It was distributed as a gift with purchase at LEGO Stores and LEGO.com with thresholds of $130/£130/€130. The model originated as the Reading, Reading, Reading project by fan designer Fr_An (Anna), which won the 2024 LEGO Ideas Me, Myself and I challenge associated with Singles’ Day.

A new and sealed Books Are My Passion is currently valued at around $90. The average used price is $75 for those in good overall condition. Based on current trends, this set could be valued near $95 within the next year. New and sealed listings currently range from $85 to $100.

All regions

All regions 59
United States 47

For Sale (New/Sealed)

	(US) * Best US listing for Books Are My Passion *	BrickEconomy Choice $79.96
	(KR) 40698 Books Are My Passion Set New Sealed /w Tracking	$74.50 -17.1%
	(US) BrickLink store Lila Bricks	$75.00 -16.6%
	(KR) 40698 Ideas Books Are My Passion GWP Exclusive Limited Set Sealed new	$79.19 -11.9%
	(KR) Ideas 40698 Books Are My Passion 285pcs Fan Design Retired Sealed Fast Ship	$79.80 -11.2%
	(US) NEW Factory Sealed LEGO 40698 Ideas - Books Are My Passion 2024 - RARE	$79.96 -11.1%
	(US) NEW Factory Sealed LEGO 40698 Ideas - Books Are My Passion 2024 - RARE	$80.00 -11.0%
	(KR) Ideas 40698 Books Are My Passion Building Set New Sealed Retired 18+	$81.99 -8.8%
	(KR) 40698 Books Are My Passion 285pcs Ideas Exclusive NEW Sealed	$82.40 -8.4%
	(US) Ideas Books Are My Passion 40698 IOB Sealed 2024	$82.88 -7.8%
	(US) 40698 Ideas Books Are My Passion Set Sealed	$84.99 -5.5%
	(US) Ideas Books Are My Passion 40698 Complete Set 285 pcs 18+	$85.00 -5.5%
	(US) BrickLink store Connect The Brick	$85.00 -5.5%
	(US) BrickLink store Doug's Brick Emporium	$85.00 -5.5%
	(US) BrickLink store Closet of bricks	$85.00 -5.5%
	(US) Brand New and Sealed, box has normal shelf wear. Pictures available upon request.	$85.00 -5.5%
	(US) Ideas Books Are My Passion 40698 IOB Sealed 2024	$88.99 -1.0%
	(KR) 40698 Books Are My Passion Retired Fast Ship Bookworm Display NEW SEALED	$89.70 -0.2%
Show 47 more listings
	(US) LEGO Ideas 40698 Books Are My Passion New & Sealed	$89.99 +0.1%
	(US) Ideas Books Are My Passion 40698 GWP Promotional Set New Sealed in Box 2024	$89.99 +0.1%
	(US) Books Are My Passion 40698	$89.99 +0.1%
	(US) 40698 Books Are My Passion 285pcs Ideas Exclusive NEW Sealed	$90.00 +0.1%
	(US) 40698 Books Are My Passion 285pcs Ideas Exclusive NEW Sealed	$90.00 +0.1%
	(US) Ideas 40698 Books Are My Passion BRAND NEW Sealed Excellent Quality	$90.00 +0.1%
	(US) Ideas Books are my Passion 40698	$90.00 +0.1%
	(US) Ideas GwP: Books Are My Passion (40698) Sealed	$90.00 +0.1%
	(US) NEW Factory Sealed LEGO 40698 Ideas - Books Are My Passion 2024	$90.00 +0.1%
	(US) Brand New in the Box	$90.00 +0.1%
	(US) Brand new, never been open. Top of box has a small crease from original shipping.	$90.00 +0.1%
	(US) 40698 Books Are My Passion 285pcs Store Exclusive - New Sealed	$92.00 +2.3%
	(US) 40698 Ideas Books Are My Passion Set Sealed	$92.99 +3.4%
	(KR) 40698 Books Are My Passion GWP Ideas Creative Reading Set NEW Sealed MISB	$93.97 +4.5%
	(US) Ideas Books Are My Passion 40698 IOB Sealed 2024	$93.99 +4.5%
	(KR) 40698 Ideas Books Are My Passion GWP Exclusive Limited Set Sealed	$94.45 +5.0%
	(US) 40698 Books Are My Passion 285 pcs Store Exclusive - New Sealed	$94.87 +5.5%
	(US) Ideas 40698 Books Are My Passion BRAND NEW Sealed Excellent Quality	$95.00 +5.7%
	(US) LEGO Ideas 40698 Books Are My Passion New & Sealed	$95.99 +6.8%
	(US) Ideas Set: 40698 Books Are My Passion Library/ New/SEALED	$97.99 +9.0%
	(US) Books Are My Passion 40698 (AWESOME SET) RETIRED - NISB SHIPS FAST	$98.00 +9.0%
	(US) 40698 Ideas Books Are My Passion	$99.00 +10.1%
	(US) Ideas Books Are My Passion 40698 GWP Promotional Set New Sealed in Box 2024	$99.90 +11.1%
	(US) NSIB 40698 Book Are My Passion GWP	$99.95 +11.2%
	(US) New Sealed LEGO IDEAS 40698 Books Are My Passion	$99.99 +11.2%
	(US) 40698 Books Are My Passion (New, Unopened)	$100.00 +11.2%
	(US) Ideas 40698 Books Are My Passion BRAND NEW Sealed Excellent Quality	$100.00 +11.2%
	(US) Ideas 40698 Books Are My Passion 285 Piece Building Set, For Ages 18+	$102.70 +14.2%
	(KR) 40698 Ideas Books Are My Passion GWP Exclusive Limited Set Sealed	$107.78 +19.9%
	(US) 40698 Books Are My Passion Ideas (CUUSOO) Set Brand New Factory Sealed	$109.97 +22.3%
	(US) LEGO Ideas - Books Are My Passion - New Sealed Box Set 40698 RETIRED 285 pcs	$109.99 +22.3%
	(US) 40698 Books Are My Passion GWP NEW & SEALED IN HAND SHIP THE SAME DAY	$109.99 +22.3%
	(KR) 40698 Ideas Books Are My Passion GWP Exclusive Limited Set Sealed	$112.86 +25.5%
	(US) 40698 Books Are My Passion 285pcs Store Exclusive - New Sealed	$114.99 +27.9%
	(US) (40698): Books Are My Passion GWP New and Sealed	$119.99 +33.5%
	(US) Ideas Books Are My Passion 40698 GWP Promotional Set New Sealed in Box 2024	$119.99 +33.5%
	(US) Ideas 40698: Books Are My Passion GWP Sealed	$130.00 +44.6%
	(US) Ideas Books Are My Passion 40698 Complete Store Exclusive Bookcase Display	$140.00 +55.7%
	(JP) 40698 IDEAS Books Are My Passion 285 pcs Ages for 18+ New in Box	$143.55 +59.7%
	(US) Ideas 40698 Books Are My Passion GWP BRAND NEW. IN HAND	$148.88 +65.6%
	(JP) 40698 Ideas Books Are My Passion GWP Sealed 2024	$160.00 +78.0%

Sales Distribution (Last 90 Days)

This chart shows the distribution of sales for the past three months of new/sealed 40698 Books Are My Passion.

Sale Trends

This chart shows the sales trends (number sold) of new/sealed 40698 Books Are My Passion.

Sets in Ideas / Promotional


	40487 Sailboat Adventure Theme / Subtheme Ideas / Promotional Year 2021 Pieces / Minifigs 330 / 2 Availability Retired Buy this set at Amazon eBay StockX Bricklink	promotional Value $25.11 Annual growth 39.3% I own this set I want this set

	40595 Tribute to Galileo Galilei Theme / Subtheme Ideas / Promotional Year 2023 Pieces / Minifigs 307 / 1 Availability Retired Buy this set at Amazon eBay StockX Bricklink	promotional Value $40.72 Annual growth 6.1% I own this set I want this set

	40788 Friendly Snails Theme / Subtheme Ideas / Promotional Year 2025 Pieces 264 Availability Retired Buy this set at eBay Bricklink	promotional Value $49.99 I own this set I want this set

	40912 Sea Serpent Theme / Subtheme Ideas / Promotional Year 2026 Pieces / Minifigs 241 / 2 Availability Retired Buy this set at eBay	Retail $24.99 Value $49.99 Growth +100.0% I own this set I want this set

	40566 Ray the Castaway Theme / Subtheme Ideas / Promotional Year 2022 Pieces / Minifigs 239 / 1 Availability Retired Buy this set at Amazon eBay StockX Bricklink	promotional Value $24.00 Annual growth 32.2% I own this set I want this set

	40896 The X-Files Scully's Lab Theme / Subtheme Ideas / Promotional Year 2026 Pieces / Minifigs 221 / 1 Availability Pending release	Promotional Not yet released Available August I own this set I want this set

	40786 Micro Command Center Theme / Subtheme Ideas / Promotional Year 2025 Pieces / Minifigs 214 / 1 Buy this set at eBay Bricklink	promotional Value $36.42 I own this set I want this set

	40789 Flying Moon Car Theme / Subtheme Ideas / Promotional Year 2025 Pieces / Minifigs 211 / 2 Availability Retired Buy this set at Amazon eBay Bricklink	promotional Value $30.00 Annual growth 35.2% I own this set I want this set

	40533 Cosmic Cardboard Adventures Theme / Subtheme Ideas / Promotional Year 2022 Pieces / Minifigs 203 / 1 Availability Retired Buy this set at Amazon eBay Bricklink	promotional Value $19.99 Annual growth 31.3% I own this set I want this set

	40448 Vintage Car Theme / Subtheme Ideas / Promotional Year 2021 Pieces / Minifigs 189 / 2 Availability Retired Buy this set at Amazon eBay Bricklink	promotional Value $25.85 Annual growth 37.3% I own this set I want this set

	40773 The Goonies The Walshes' Attic Theme / Subtheme Ideas / Promotional Year 2025 Pieces / Minifigs 179 / 2 Availability Retired Buy this set at eBay StockX Bricklink	promotional Value $84.66 I own this set I want this set

	40335 Space Rocket Ride Theme / Subtheme Ideas / Promotional Year 2019 Pieces / Minifigs 154 / 1 Availability Retired Buy this set at Amazon eBay StockX Bricklink	Retail $12.99 Value $29.70 Growth +128.6% Annual growth 12.4% I own this set I want this set

My Collection

I own this set

I want this set

Set Details

Set number

40698-1

Name

Books Are My Passion

Theme

Ideas

Subtheme

Promotional

Year

2024

Released

October 28, 2024

Retired

November 11, 2024

Availability

Retired

Pieces

285

Set Pricing

Retail price

Free promotional

New/Sealed

Value

$89.91

Annual growth

+21.32%

Rolling growth

+0.50% (Previous 12 months)

Future growth

+10.10% (2-3 year outlook)

90-day change

-3.26%

Used

Value

$74.63

Range

$30.97 - $78.59

Quick Buy

eBay

Buy

Lowest price

$74.50

Highest price

$160.00

Bricklink

Buy

Lowest price

$59.43 (TH)

Highest price

$91.42

*Listings are for new/sealed sets.

Set Predictions

New/Sealed

Today's value

$89.91

1 year forecast

$94.91+5.56%

5 year forecast

$126.93+41.18%

$121

$131

40698 Books Are My Passion is projected to be valued between $121 - $131 within five years.

Insights

A short-window Ideas promotional GWP from 2024, Books Are My Passion draws steady post-retirement interest from book-lover and desk-decor buyers due to constrained supply, and its lack of an exclusive minifigure or licensed tie tempers upside, making it a measured hold.

Set Facts

The LEGO Ideas Books Are My Passion (40698) set includes a bookshelf with an integrated desk, colorful books, and a ladder.
Additional elements in the set include a globe, a jar with ink, an armchair, and a teacup.
The set features a minifigure to complete the cozy library scene.
It was the winning build from the Me, Myself, and I building challenge back in 2024 (a challenge based around Singles Day (11/11), a Chinese e-commerce holiday) and was originally called Reading, Reading, Reading by Fr_An also known as Anna.
The LEGO store GWP thresholds: $130 | £130 | €130.
Books Are My Passion was designed by LEGO designer Leonard Bahro.

Barcodes

EAN

5702017598123

Books Are My Passion Reviews

34 reviews

4.7

Collectors

Investors

The Brick Post

“The set won the Me, Myself, and I building challenge from the start of the year, which was to create a Singles Day-inspired build. The winning fan creation build was originally called ‘Reading, Reading, Reading’ but has since been changed to ‘Books Are My Passion‘.... More Thankfully the final set doesn’t stray too much and features a grand bookcase filled with books to get stuck into, along with a comfortable looking chair and coffee table.”

Full review at www.thebrickpost.com

The Brothers Brick

“This is a delightful little build and it’s really easy to imagine curling up with a hot cup of coff… ok, tea, we’ve been told that we really need to keep the Lemur from getting more coffee – and a pile of reading on a chilly fall or winter’s day. The ladder is a great touch;... More how many of us wanted shelves high enough to need a ladder growing up (or still do!), or a place in our rooms to climb up to away from everything.”

Full review at www.brothers-brick.com

Subtheme Analysis

Ideas / Promotional

Sets

Years

2019 - 2026

Annual growth

+11.65% (this set +21.32%)

This set's annual growth (CAGR) vs. subtheme

Community Stats

Books Are My Passion currently ranks #6 out of the top most owned sets in Ideas Promotional.

#1Ray the Castaway

#2Sailboat Adventure

#3Cosmic Cardboard Adventures

#4Vintage Car

#5Tribute to Galileo Galilei

#6Books Are My Passion

#7Space Rocket Ride

#8Micro Command Center

About Ideas Promotional

The LEGO Ideas theme, which started in 2008 as an offshoot of the Japanese website Cuusoo, then formally known as LEGO Cuusoo, is based around a website which allows users to submit ideas for LEGO products to be turned into potential sets available commercially. If fellow users in the LEGO Ideas community up vote the project to 10000 then LEGO Group has a committee which votes on whether to build the set and release it. If the project is approved and cleared for production, it is developed and later released as an official set under the "LEGO Ideas" banner and the original designer receives 1% of the royalties and a number of free sets. Typically, a few projects are approved a year and most are rejected due to various restrictions.

Promotional was introduced in 2019 and currently consists of 13 sets. As of today, 40698 Books Are My Passion is the most valuable Promotional set with an estimated new/factory sealed value of $90.

Get lost in your creativity with the LEGO Ideas Books Are My Passion (40698) building set for adults. The winning entry in the LEGO Ideas design contest for fans, this set lets bookworms create a LEGO bookshelf featuring a desk, colorful books and a ladder. Other charming elements include a comfy armchair, teacup and a minifigure to bring the cozy scene to life. Once complete, it becomes delightful desk decor that would make a great gift for book-lovers or writers.

Desk decor Turn pages of your creativity with this LEGO Ideas Books Are My Passion building set for adults, which is filled with details to delight book-lovers

Bookish charm Bookworms can build the LEGO bookshelf, which features an integrated desk, ladder and lots of colorful books, as well as a globe and jar with ink

Enjoy peaceful details Comes with an armchair and teacup and includes a minifigure to bring the cozy scene to life

LEGO decor Once complete, the set becomes miniature desk decor that can...

Set Pricing Models

BrickEconomy uses a number of methods to determine the value of a set.

New/Sealed

Machine Learning/AI Model

Value (today)

$89.91

Value (in a year)

$105.24

Value (in 2 years)

$116.78

Accuracy

0.962500 Very high

Statistical Model

Value (today)

$93.18

Value (in a year)

$107.37

Value (in two years)

$121.60

Accuracy

0.272810 Very low

Used

Machine Learning/AI Model

Value (today)

$74.63

Value (low range)

$30.97

Value (high range)

$78.59

Accuracy

0.907500 High

To learn more about how we calculate pricing and forecasting, check out our article on BrickEconomy’s Approach to LEGO Pricing and Future Value Predictions.

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